{"title":"Goals","description":"\u003cp\u003eDiscover our wide selection of camera lenses to suit all brands and styles. Whether you're looking for a wide-angle, telephoto, or macro lens, find the perfect companion to unleash your creativity.\u003c\/p\u003e","products":[{"product_id":"7240c006","title":"Canon RF 85mm F1.4L VCM","description":"\u003ch3 data-start=\"109\" data-end=\"175\"\u003e Canon RF 85mm f\/1.4 L VCM – High-End Portrait \u0026amp; Creative\u003c\/h3\u003e\n\n\u003cp data-start=\"177\" data-end=\"432\"\u003e The Canon RF 85mm f\/1.4 L VCM is a full-frame lens designed for demanding photographers and videographers. It combines professional rendering, artistic bokeh, and versatility—perfect for portraiture, lifestyle photography, creative projects, or video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"434\" data-end=\"452\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"453\" data-end=\"1230\"\u003e \u003cstrong data-start=\"453\" data-end=\"469\"\u003e85mm focal length\u003c\/strong\u003e : natural compression, minimal distortion — ideal for highlighting subjects, close-up portraits or isolated subjects. \u003cbr data-start=\"585\" data-end=\"588\"\u003e\u003cstrong data-start=\"588\" data-end=\"617\"\u003eBright f\/1.4 aperture\u003c\/strong\u003e : very shallow depth of field, silky bokeh and beautiful blur effects to isolate the subject.\u003cbr data-start=\"718\" data-end=\"721\"\u003e \u003cstrong data-start=\"721\" data-end=\"748\"\u003eL Series optical quality\u003c\/strong\u003e : sharpness, contrast, color rendering and detail of a high-end lens.\u003cbr data-start=\"827\" data-end=\"830\"\u003e \u003cstrong data-start=\"830\" data-end=\"882\"\u003eVCM motor – smooth and silent focusing\u003c\/strong\u003e : fast and discreet autofocus, perfectly suited for both photo and video.\u003cbr data-start=\"962\" data-end=\"965\"\u003e \u003cstrong data-start=\"965\" data-end=\"1005\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : reliable, durable lens, suitable for various conditions (studio, outdoors, travel).\u003cbr data-start=\"1092\" data-end=\"1095\"\u003e \u003cstrong data-start=\"1095\" data-end=\"1109\"\u003eRF mount\u003c\/strong\u003e : full compatibility with modern Canon mirrorless cameras, to get the most out of light and performance.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1232\" data-end=\"1280\"\u003e Designed for demanding professionals and creators\u003c\/h3\u003e\n\n \u003cp data-start=\"1281\" data-end=\"1445\"\u003eThe RF 85mm f\/1.4 L VCM is ideal for portrait, wedding, fashion, studio, lifestyle or any project requiring a polished and professional aesthetic.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1447\" data-end=\"1463\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1464\" data-end=\"1659\"\u003e Artistic and professional portraits\u003cbr data-start=\"1503\" data-end=\"1506\"\u003e Fashion, close-up portrait, outdoor portrait\u003cbr data-start=\"1549\" data-end=\"1552\"\u003e Wedding, studio, premium shootings\u003cbr data-start=\"1586\" data-end=\"1589\"\u003e Content creators, videographers, photographers looking for a professional style\u003c\/p\u003e\n\n\u003ch3 data-start=\"1661\" data-end=\"1693\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1694\" data-end=\"1834\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1721\" data-end=\"1724\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1776\" data-end=\"1779\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1836\" data-end=\"1902\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207203549522,"sku":"7240C006|||","price":1420.0,"currency_code":"CHF","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_144108_1.jpg?v=1764970646"},{"product_id":"143167","title":"Canon RF 75-300mm F4-5.6","description":"\u003ch3 data-end=\"351\" data-start=\"288\"\u003e Canon RF 75-300mm f\/4-5.6 – Versatile \u0026amp; Accessible Telezoom\u003c\/h3\u003e\n\n\u003cp data-end=\"577\" data-start=\"353\"\u003e The Canon RF 75-300mm f\/4-5.6 is a compact and affordable telephoto lens, ideal for exploring long-range photography. Perfect for family outings, travel, or capturing distant subjects with lightweight equipment.\u003c\/p\u003e\n\n\u003ch3 data-end=\"597\" data-start=\"579\"\u003e Key features:\u003c\/h3\u003e\n\n \u003cp data-end=\"1090\" data-start=\"598\"\u003e\u003cstrong data-end=\"623\" data-start=\"598\"\u003eFocal length range 75–300mm\u003c\/strong\u003e : ideal for distant portraits, nature, animals and moving subjects.\u003cbr data-end=\"717\" data-start=\"714\"\u003e \u003cstrong data-end=\"757\" data-start=\"717\"\u003eLightweight and easy to carry\u003c\/strong\u003e : perfect for travel and occasional photography.\u003cbr data-end=\"812\" data-start=\"809\"\u003e \u003cstrong data-end=\"840\" data-start=\"812\"\u003eGood value for money\u003c\/strong\u003e : an economical solution for starting out with telephoto lenses on a full-frame RF camera.\u003cbr data-end=\"926\" data-start=\"923\"\u003e \u003cstrong data-end=\"964\" data-start=\"926\"\u003eSmooth and silent STM autofocus\u003c\/strong\u003e : suitable for both photo and video.\u003cbr data-end=\"1011\" data-start=\"1008\"\u003e \u003cstrong data-end=\"1033\" data-start=\"1011\"\u003eModern RF mount\u003c\/strong\u003e : fully compatible with recent Canon mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1136\" data-start=\"1092\"\u003e Designed for progressing enthusiasts\u003c\/h3\u003e\n\n\u003cp data-end=\"1296\" data-start=\"1137\"\u003e A practical and flexible lens for anyone who wants to complement their standard zoom with a longer focal length, without adding weight to their bag or their budget.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1314\" data-start=\"1298\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1476\" data-start=\"1315\"\u003e Travel, family, outdoors, animals\u003cbr data-end=\"1353\" data-start=\"1350\"\u003e Remote portraits, leisure \u003cbr data-end=\"1385\" data-start=\"1382\"\u003eAmateur sport and unrelated topics\u003cbr data-end=\"1420\" data-start=\"1417\"\u003e Creators looking for a simple and effective telephoto lens\u003c\/p\u003e\n\n\u003ch3 data-end=\"1510\" data-start=\"1478\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1651\" data-start=\"1511\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1541\" data-start=\"1538\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1596\" data-start=\"1593\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1719\" data-start=\"1653\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207203713362,"sku":"143167|||","price":259.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_143167_1.jpg?v=1764970561"},{"product_id":"143045","title":"Canon RF 20mm F1.4 L VCM","description":"\u003ch3 data-start=\"121\" data-end=\"189\"\u003e Canon RF 20mm f\/1.4 L VCM – Bright \u0026amp; Creative Ultra Wide-Angle\u003c\/h3\u003e\n\n\u003cp data-start=\"191\" data-end=\"485\"\u003e The Canon RF 20mm f\/1.4 L VCM is a full-frame lens designed to offer a very wide field of view, a large aperture, and professional optical quality. It excels in landscapes, architecture, astrophotography, video, and urban photography, making it ideal for creative photographers and videographers.\u003c\/p\u003e\n\n\u003ch3 data-start=\"487\" data-end=\"505\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"506\" data-end=\"1264\"\u003e \u003cstrong data-start=\"506\" data-end=\"542\"\u003e20mm focal length (ultra wide angle)\u003c\/strong\u003e : captures a wide field of view — ideal for landscape, architecture, interior, city, starry sky, travel. \u003cbr data-start=\"653\" data-end=\"656\"\u003e\u003cstrong data-start=\"656\" data-end=\"685\"\u003eBright f\/1.4 aperture\u003c\/strong\u003e : excellent light management, beautiful depth of field, superb rendering in low light or at dusk.\u003cbr data-start=\"798\" data-end=\"801\"\u003e \u003cstrong data-start=\"801\" data-end=\"828\"\u003eL Series Optical Quality\u003c\/strong\u003e : fine sharpness, high contrast, faithful colors and professional rendering.\u003cbr data-start=\"899\" data-end=\"902\"\u003e \u003cstrong data-start=\"902\" data-end=\"949\"\u003eVCM motor – smooth and silent autofocus\u003c\/strong\u003e : perfect for both photo and video, with smooth and precise transitions.\u003cbr data-start=\"1015\" data-end=\"1018\"\u003e \u003cstrong data-start=\"1018\" data-end=\"1058\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : durable lens, ready for harsh conditions or outdoor shooting.\u003cbr data-start=\"1144\" data-end=\"1147\"\u003e \u003cstrong data-start=\"1147\" data-end=\"1161\"\u003eRF mount\u003c\/strong\u003e : optimized for modern Canon full-frame mirrorless cameras, for maximum image quality and compatibility.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1266\" data-end=\"1322\"\u003e Designed for ambitious photographers and creators\u003c\/h3\u003e\n\n \u003cp data-start=\"1323\" data-end=\"1514\"\u003eThe RF 20mm f\/1.4 L VCM is ideal for capturing wide, dramatic or immersive scenes: landscapes, architecture, starry skies, urban, interior, travel, creative video or documentary.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1516\" data-end=\"1532\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1533\" data-end=\"1706\"\u003e Landscape, architecture, city, urban, interior\u003cbr data-start=\"1580\" data-end=\"1583\"\u003e Travel, city breaks, road trips\u003cbr data-start=\"1617\" data-end=\"1620\"\u003e Astrophotography, night sky, nature\u003cbr data-start=\"1660\" data-end=\"1663\"\u003e Video, cinema, documentary, creative photography\u003c\/p\u003e\n\n\u003ch3 data-start=\"1708\" data-end=\"1740\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1741\" data-end=\"1881\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1768\" data-end=\"1771\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1823\" data-end=\"1826\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1883\" data-end=\"1949\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207203844434,"sku":"143045|||","price":1618.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_143045_1.jpg?v=1764970465"},{"product_id":"142628","title":"Canon RF 16-28mm F2.8 IS STM","description":"\u003ch3 data-end=\"182\" data-start=\"113\"\u003e Canon RF 16-28mm f\/2.8 IS STM – Bright and Versatile Wide-Angle\u003c\/h3\u003e\n\n \u003cp data-end=\"421\" data-start=\"184\"\u003eThe Canon RF 16-28mm f\/2.8 IS STM is a full-frame wide-angle lens designed to offer a wide field of view, a large aperture and good flexibility — ideal for landscapes, architecture, travel, interiors, urban reportage or video.\u003c\/p\u003e\n\n\u003ch3 data-end=\"441\" data-start=\"423\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1168\" data-start=\"442\"\u003e \u003cstrong data-end=\"481\" data-start=\"442\"\u003eFocal range 16–28 mm (wide angle)\u003c\/strong\u003e : covers wide views — landscapes, architecture, interior, urban, travel, atmospheric scenes.\u003cbr data-end=\"581\" data-start=\"578\"\u003e \u003cstrong data-end=\"610\" data-start=\"581\"\u003eConstant f\/2.8 aperture\u003c\/strong\u003e : good light management, beautiful depth of field for sharp and bright images, even in low light.\u003cbr data-end=\"731\" data-start=\"728\"\u003e \u003cstrong data-end=\"761\" data-start=\"731\"\u003eOptical stabilization (IS)\u003c\/strong\u003e : for sharper handheld photos, useful in travel or reportage situations.\u003cbr data-end=\"857\" data-start=\"854\"\u003e \u003cstrong data-end=\"892\" data-start=\"857\"\u003eSmooth and quiet STM motor\u003c\/strong\u003e : discreet autofocus suitable for both photo and video. \u003cbr data-end=\"954\" data-start=\"951\"\u003e\u003cstrong data-end=\"968\" data-start=\"954\"\u003eRF mount\u003c\/strong\u003e : optimal for Canon full-frame mirrorless cameras, combining compactness and performance.\u003cbr data-end=\"1056\" data-start=\"1053\"\u003e \u003cstrong data-end=\"1079\" data-start=\"1056\"\u003eVersatile lens\u003c\/strong\u003e : ideal for travel photography, landscape, architecture, interior, vlog, reportage, urban.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1238\" data-start=\"1170\"\u003e Designed for photographers seeking versatility and mobility\u003c\/h3\u003e\n\n\u003cp data-end=\"1460\" data-start=\"1239\"\u003e The 16-28mm f\/2.8 IS STM is perfect for those who want a single lens capable of covering a wide field, handling different lighting situations, and remaining compact for transport, travel, or reportage.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1478\" data-start=\"1462\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1664\" data-start=\"1479\"\u003e Landscape, architecture, interior, urban\u003cbr data-end=\"1522\" data-start=\"1519\"\u003e Travel, streets, reportage, documentary\u003cbr data-end=\"1562\" data-start=\"1559\"\u003e Vlog, video, creative content\u003cbr data-end=\"1593\" data-start=\"1590\"\u003e Photographers looking for a flexible, bright and affordable wide-angle lens\u003c\/p\u003e\n\n\u003ch3 data-end=\"1698\" data-start=\"1666\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1837\" data-start=\"1699\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1729\" data-start=\"1726\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1784\" data-start=\"1781\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1905\" data-start=\"1839\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207203877202,"sku":"142628|||","price":1148.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_142628_1.jpg?v=1764970394"},{"product_id":"142254","title":"Canon RF 24mm F1.4L VCM","description":"\u003ch3 data-end=\"170\" data-start=\"109\"\u003eCanon RF 24mm f\/1.4 L VCM – Bright \u0026amp; Creative Wide-Angle\u003c\/h3\u003e\n\n\u003cp data-end=\"510\" data-start=\"172\"\u003e The Canon RF 24mm f\/1.4 L VCM is a full-frame lens designed for photographers and videographers looking for a bright, wide-angle lens capable of capturing landscapes, architecture, cityscapes, interiors, and night scenes. It combines a large aperture, excellent optical quality, and a wide field of view.\u003c\/p\u003e\n\n\u003ch3 data-end=\"530\" data-start=\"512\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1315\" data-start=\"531\"\u003e \u003cstrong data-end=\"547\" data-start=\"531\"\u003e24mm focal length\u003c\/strong\u003e : wide and immersive field of view — ideal for landscape, architecture, interior, travel, street photography, astrophotography.\u003cbr data-end=\"664\" data-start=\"661\"\u003e \u003cstrong data-end=\"693\" data-start=\"664\"\u003eBright f\/1.4 aperture\u003c\/strong\u003e : excellent light handling, smooth depth of field, superb rendering in low light or for night scenes.\u003cbr data-end=\"821\" data-start=\"818\"\u003e \u003cstrong data-end=\"848\" data-start=\"821\"\u003eL Series Optical Quality\u003c\/strong\u003e : Fine sharpness, high contrast, faithful colors — high-end, professional and versatile rendering. \u003cbr data-end=\"950\" data-start=\"947\"\u003e\u003cstrong data-end=\"1005\" data-start=\"950\"\u003eVCM motor for smooth and silent focusing\u003c\/strong\u003e : ideal for both photo and video, discreet and fast transitions.\u003cbr data-end=\"1075\" data-start=\"1072\"\u003e \u003cstrong data-end=\"1115\" data-start=\"1075\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : designed to last, withstand varied conditions — perfect for travel, outdoor activities and heavy use.\u003cbr data-end=\"1229\" data-start=\"1226\"\u003e \u003cstrong data-end=\"1243\" data-start=\"1229\"\u003eRF mount\u003c\/strong\u003e : optimal compatibility with modern Canon full-frame mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1364\" data-start=\"1317\"\u003e Designed for professionals and creative creators\u003c\/h3\u003e\n\n\u003cp data-end=\"1553\" data-start=\"1365\"\u003e The 24mm f\/1.4 L VCM is perfect for capturing the full depth and breadth of a scene — landscape, architecture, city, interior, astro, documentary or ambitious visual creation.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1571\" data-start=\"1555\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1744\" data-start=\"1572\"\u003e Landscapes, architecture, urban landscapes\u003cbr data-end=\"1615\" data-start=\"1612\"\u003e Travel, urban travel, street, documentary\u003cbr data-end=\"1658\" data-start=\"1655\"\u003e Astrophotography, night, starry sky\u003cbr data-end=\"1697\" data-start=\"1694\"\u003e Videographers, stage photography, interior photography, reportage\u003c\/p\u003e\n\n\u003ch3 data-end=\"1778\" data-start=\"1746\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1919\" data-start=\"1779\"\u003e 3-year Canon Swiss warranty \u003cbr data-end=\"1809\" data-start=\"1806\"\u003eProfessional after-sales service in our stores\u003cbr data-end=\"1864\" data-start=\"1861\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1987\" data-start=\"1921\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207204041042,"sku":"142254|||","price":1448.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_53_AB_142254_2.png?v=1773064367"},{"product_id":"142253","title":"Canon RF 50mm F1.4L VCM","description":"\u003ch3 data-end=\"183\" data-start=\"115\"\u003e Canon RF 50mm f\/1.4 L VCM – Bright \u0026amp; Creative Standard Lens\u003c\/h3\u003e\n\n\u003cp data-end=\"492\" data-start=\"185\"\u003e The Canon RF 50mm f\/1.4 L VCM is a full-frame lens that combines compactness, brightness, and optical quality. Designed for photographers and videographers seeking excellent sharpness and professional results, it is suitable for a wide range of uses—from portraiture and street photography to video.\u003c\/p\u003e\n\n\u003ch3 data-end=\"512\" data-start=\"494\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1180\" data-start=\"513\"\u003e \u003cstrong data-end=\"538\" data-start=\"513\"\u003eStandard 50mm focal length\u003c\/strong\u003e : natural field of view, close to what the eye perceives, ideal for portrait, street, lifestyle and reportage.\u003cbr data-end=\"662\" data-start=\"659\"\u003e \u003cstrong data-end=\"691\" data-start=\"662\"\u003eBright f\/1.4 aperture\u003c\/strong\u003e : shallow depth of field, superb bokeh and very good low-light performance. \u003cbr data-end=\"786\" data-start=\"783\"\u003e\u003cstrong data-end=\"813\" data-start=\"786\"\u003eL Series Optical Quality\u003c\/strong\u003e : Sharpness, contrast and color rendering at the highest level.\u003cbr data-end=\"880\" data-start=\"877\"\u003e \u003cstrong data-end=\"932\" data-start=\"880\"\u003eVCM motor – smooth and silent focusing\u003c\/strong\u003e : perfect for both video and photography.\u003cbr data-end=\"980\" data-start=\"977\"\u003e \u003cstrong data-end=\"1020\" data-start=\"980\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : reliable and durable lens, suitable for intensive use.\u003cbr data-end=\"1081\" data-start=\"1078\"\u003e \u003cstrong data-end=\"1095\" data-start=\"1081\"\u003eRF mount\u003c\/strong\u003e : compatibility with Canon full-frame mirrorless cameras, performance optimization.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1230\" data-start=\"1182\"\u003e Designed for demanding professionals and creators\u003c\/h3\u003e\n\n\u003cp data-end=\"1462\" data-start=\"1231\"\u003e The 50mm f\/1.4 L VCM is the all-purpose lens that combines discretion, versatility, and professional quality. It is perfectly suited for portraiture, reportage, lifestyle, street photography, travel, or creative video content.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1480\" data-start=\"1464\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1614\" data-start=\"1481\"\u003e Portraits, lifestyle, street photography, travel\u003cbr data-end=\"1517\" data-start=\"1514\"\u003e Reporting, documentary, daily photography\u003cbr data-end=\"1562\" data-start=\"1559\"\u003e Videographers, creative content, portrait \u0026amp; professional video\u003c\/p\u003e\n\n \u003ch3 data-end=\"1648\" data-start=\"1616\"\u003eWhy buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1789\" data-start=\"1649\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1679\" data-start=\"1676\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1734\" data-start=\"1731\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1857\" data-start=\"1791\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207204139346,"sku":"142253|||","price":1348.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_142253_1.png?v=1764970235"},{"product_id":"142082","title":"Canon RF 28-70mm f\/2.8 IS STM","description":"\u003ch3 data-end=\"170\" data-start=\"100\"\u003e Canon RF 28-70mm f\/2.8 IS STM – Versatile \u0026amp; Bright Standard Zoom\u003c\/h3\u003e\n\n\u003cp data-end=\"379\" data-start=\"172\"\u003e The Canon RF 28-70mm f\/2.8 IS STM is a versatile zoom lens designed for photographers and videographers looking for a lightweight, practical lens that is bright enough for everyday use, reportage, and travel.\u003c\/p\u003e\n\n\u003ch3 data-end=\"399\" data-start=\"381\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"946\" data-start=\"400\"\u003e \u003cstrong data-end=\"429\" data-start=\"400\"\u003eConstant f\/2.8 aperture\u003c\/strong\u003e : better light management and smoother bokeh than an f\/4 zoom.\u003cbr data-end=\"501\" data-start=\"498\"\u003e \u003cstrong data-end=\"526\" data-start=\"501\"\u003eFocal length 28–70 mm\u003c\/strong\u003e : ideal for portrait, street, landscape, travel, events.\u003cbr data-end=\"587\" data-start=\"584\"\u003e \u003cstrong data-end=\"626\" data-start=\"587\"\u003eIntegrated optical stabilization (IS)\u003c\/strong\u003e : sharper handheld photos, even in low light. \u003cbr data-end=\"688\" data-start=\"685\"\u003e\u003cstrong data-end=\"726\" data-start=\"688\"\u003eSmooth and silent STM autofocus\u003c\/strong\u003e : perfect for video and smooth transitions.\u003cbr data-end=\"780\" data-start=\"777\"\u003e \u003cstrong data-end=\"807\" data-start=\"780\"\u003eCompact and lightweight design\u003c\/strong\u003e : an easy-to-carry lens for everyday use.\u003cbr data-end=\"859\" data-start=\"856\"\u003e \u003cstrong data-end=\"873\" data-start=\"859\"\u003eRF mount\u003c\/strong\u003e : designed to get the best out of Canon full-frame mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-end=\"988\" data-start=\"948\"\u003e Designed for versatile creators\u003c\/h3\u003e\n\n\u003cp data-end=\"1210\" data-start=\"989\"\u003e A lens designed for everyday use: travel landscapes, spontaneous portraits, urban photography, creative content. An excellent solution for those who want a bright zoom lens without excessive weight or a high price tag.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1228\" data-start=\"1212\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1401\" data-start=\"1229\"\u003e Environmental portrait, lifestyle, family\u003cbr data-end=\"1276\" data-start=\"1273\"\u003e Street, travel, landscapes\u003cbr data-end=\"1303\" data-start=\"1300\"\u003e Videographers \u0026amp; Content Creators\u003cbr data-end=\"1338\" data-start=\"1335\"\u003e Photographers wanting a single, versatile, and bright lens\u003c\/p\u003e\n\n\u003ch3 data-end=\"1435\" data-start=\"1403\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1574\" data-start=\"1436\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1466\" data-start=\"1463\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1521\" data-start=\"1518\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n \u003cp data-end=\"1642\" data-start=\"1576\"\u003e📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207204237650,"sku":"142082|||","price":1048.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_142082_1.png?v=1764970157"},{"product_id":"141669","title":"Canon RF 35mm F1.4 L VCM","description":"\u003ch3 data-start=\"109\" data-end=\"179\"\u003e Canon RF 35mm f\/1.4 L VCM – Bright \u0026amp; Creative Wide-Angle Lens\u003c\/h3\u003e\n\n \u003cp data-start=\"181\" data-end=\"454\"\u003eThe Canon RF 35mm f\/1.4 L VCM is a versatile, bright, and very high-quality lens designed for those who want a cinematic look, fine sharpness, and great framing freedom. Ideal for environmental portraiture, reportage, street photography, landscapes, and video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"456\" data-end=\"474\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"475\" data-end=\"1138\"\u003e \u003cstrong data-start=\"475\" data-end=\"491\"\u003e35mm focal length\u003c\/strong\u003e : wide but natural field of view, ideal for reportage, landscape, street, creative projects.\u003cbr data-start=\"586\" data-end=\"589\"\u003e \u003cstrong data-start=\"589\" data-end=\"618\"\u003eBright f\/1.4 aperture\u003c\/strong\u003e : superb bokeh, good low-light performance and controlled depth of field.\u003cbr data-start=\"706\" data-end=\"709\"\u003e \u003cstrong data-start=\"709\" data-end=\"736\"\u003eL Series optical quality\u003c\/strong\u003e : sharpness, high contrast, faithful color rendering — perfect for professional use.\u003cbr data-start=\"819\" data-end=\"822\"\u003e \u003cstrong data-start=\"822\" data-end=\"855\"\u003eVCM (Vibration Control Motor)\u003c\/strong\u003e for smooth and fast focusing — also ideal for video. \u003cbr data-start=\"915\" data-end=\"918\"\u003e\u003cstrong data-start=\"918\" data-end=\"958\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : suitable for intensive use, travel and varied conditions.\u003cbr data-start=\"1027\" data-end=\"1030\"\u003e \u003cstrong data-start=\"1030\" data-end=\"1067\"\u003eCustomizable control ring\u003c\/strong\u003e : for quick adjustment of settings according to style or situation.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1140\" data-end=\"1194\"\u003e Designed for demanding photographers and videographers\u003c\/h3\u003e\n\n\u003cp data-start=\"1195\" data-end=\"1406\"\u003e The RF 35mm f\/1.4 L VCM is perfect for those looking for a flexible and high-quality lens, capable of covering a variety of situations — reportage, environmental portrait, landscape, street, creative video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1408\" data-end=\"1424\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1576\"\u003e Reportage, street photography, travel, documentary\u003cbr data-start=\"1470\" data-end=\"1473\"\u003e Landscape, architecture, interior\u003cbr data-start=\"1505\" data-end=\"1508\"\u003e Environmental portraits, lifestyle\u003cbr data-start=\"1545\" data-end=\"1548\"\u003e Vlog, video, creative content\u003c\/p\u003e\n\n\u003ch3 data-start=\"1578\" data-end=\"1610\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1611\" data-end=\"1749\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1638\" data-end=\"1641\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1693\" data-end=\"1696\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1751\" data-end=\"1817\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207204270418,"sku":"141669|||","price":1478.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_141669_1.jpg?v=1764970046"},{"product_id":"6263c005","title":"Canon RF 200-800mm F6.3-9 IS USM","description":"\u003ch3 data-start=\"105\" data-end=\"192\"\u003e Canon RF 200-800mm f\/6.3-9 IS USM – Long Range \u0026amp; Flexible Super-Zoom Telephoto Lens\u003c\/h3\u003e\n\n\u003cp data-start=\"194\" data-end=\"456\"\u003e The Canon RF 200-800mm f\/6.3-9 IS USM is a super-telephoto zoom lens ideal for wildlife, sports, and distant subject photography. It offers impressive reach while remaining manageable and versatile, perfect for capturing action at long distances.\u003c\/p\u003e\n\n\u003ch3 data-start=\"458\" data-end=\"476\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"477\" data-end=\"1145\"\u003e \u003cstrong data-start=\"477\" data-end=\"503\"\u003eFocal length 200–800mm\u003c\/strong\u003e : ideal for wildlife, sports and hard-to-reach subjects.\u003cbr data-start=\"570\" data-end=\"573\"\u003e \u003cstrong data-start=\"573\" data-end=\"616\"\u003eOptical stabilization up to 5.5 stops\u003c\/strong\u003e : sharp handheld shots, even at very long focal lengths.\u003cbr data-start=\"680\" data-end=\"683\"\u003e \u003cstrong data-start=\"683\" data-end=\"705\"\u003eNano USM autofocus\u003c\/strong\u003e : fast, smooth and silent — perfect for moving subjects and video. \u003cbr data-start=\"788\" data-end=\"791\"\u003e\u003cstrong data-start=\"791\" data-end=\"842\"\u003ePortable format for a super telephoto lens\u003c\/strong\u003e : designed for use in the field, while travelling or hiking.\u003cbr data-start=\"911\" data-end=\"914\"\u003e \u003cstrong data-start=\"914\" data-end=\"968\"\u003eCompatibility with 1.4x \u0026amp; 2x RF converters\u003c\/strong\u003e : increases the range up to 1120 mm or 1600 mm as required.\u003cbr data-start=\"1035\" data-end=\"1038\"\u003e \u003cstrong data-start=\"1038\" data-end=\"1092\"\u003eRobust and weatherproof construction\u003c\/strong\u003e : reliable in the most demanding environments.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1147\" data-end=\"1193\"\u003e Designed for long-range enthusiasts\u003c\/h3\u003e\n\n\u003cp data-start=\"1194\" data-end=\"1415\"\u003e The 200-800mm RF is ideal for capturing wildlife, birds, sports, distant landscapes, aircraft, and any subject that's difficult to get close to. A unique solution for versatility while reaching great distances.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1417\" data-end=\"1433\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1434\" data-end=\"1637\"\u003e Wildlife, birdwatching, safari, wild animals\u003cbr data-start=\"1479\" data-end=\"1482\"\u003e Sports, action, outdoor events\u003cbr data-start=\"1520\" data-end=\"1523\"\u003e Distant landscapes, aviation, mountain photography\u003cbr data-start=\"1577\" data-end=\"1580\"\u003e Traveling photographers looking for a great all-around telephoto lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1639\" data-end=\"1671\"\u003e Why buy from us?\u003c\/h3\u003e\n\n \u003cp data-start=\"1672\" data-end=\"1812\"\u003e3-year Canon Swiss warranty\u003cbr data-start=\"1699\" data-end=\"1702\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1754\" data-end=\"1757\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1814\" data-end=\"1880\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207204401490,"sku":"6263C005|||","price":1898.95,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_139411_1.jpg?v=1764969971"},{"product_id":"139280","title":"Canon RF 10-20mm F4 L IS STM","description":"\u003ch3 data-end=\"205\" data-start=\"128\"\u003e Canon RF 10-20mm f\/4 L IS STM – Professional and Creative Ultra Wide-Angle\u003c\/h3\u003e\n\n\u003cp data-end=\"541\" data-start=\"207\"\u003e The Canon RF 10-20mm f\/4 L IS STM is an ultra-wide-angle lens designed to capture panoramas, expansive landscapes, architecture, scenery, and immersive scenes. Its combination of L-series performance and ultra-wide-angle capability makes it ideal for demanding photographers and videographers seeking spectacular results.\u003c\/p\u003e\n\n\u003ch3 data-end=\"561\" data-start=\"543\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1482\" data-start=\"562\"\u003e \u003cstrong data-end=\"607\" data-start=\"562\"\u003eFocal range 10–20 mm (ultra wide angle)\u003c\/strong\u003e : very wide field of view — ideal for landscapes, architecture, interiors, real estate, cityscapes, sky, astronomy, etc. \u003cbr data-end=\"723\" data-start=\"720\"\u003e\u003cstrong data-end=\"750\" data-start=\"723\"\u003eConstant f\/4 aperture\u003c\/strong\u003e : stable exposure across the entire focal range, balance between depth of field and light control.\u003cbr data-end=\"863\" data-start=\"860\"\u003e \u003cstrong data-end=\"902\" data-start=\"863\"\u003eIntegrated optical stabilization (IS)\u003c\/strong\u003e : useful indoors, in low light or for long exposures without a tripod.\u003cbr data-end=\"996\" data-start=\"993\"\u003e \u003cstrong data-end=\"1015\" data-start=\"996\"\u003eL Series Optics\u003c\/strong\u003e : Sharpness, contrast and color rendering at the top — true to professional requirements.\u003cbr data-end=\"1094\" data-start=\"1091\"\u003e \u003cstrong data-end=\"1129\" data-start=\"1094\"\u003eSmooth and quiet STM motor\u003c\/strong\u003e : gentle and discreet autofocus, very useful for video or smooth movements in shooting.\u003cbr data-end=\"1225\" data-start=\"1222\"\u003e \u003cstrong data-end=\"1265\" data-start=\"1225\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : designed to last, withstand outdoor conditions and terrain constraints. \u003cbr data-end=\"1357\" data-start=\"1354\"\u003e\u003cstrong data-end=\"1394\" data-start=\"1357\"\u003eCustomizable control ring\u003c\/strong\u003e : quick and intuitive adjustment of key parameters, for greater shooting comfort.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1549\" data-start=\"1484\"\u003e Designed for creative photographers and videographers\u003c\/h3\u003e\n\n\u003cp data-end=\"1800\" data-start=\"1550\"\u003e The 10-20mm f\/4 L is ideal for capturing wide, immersive, or spectacular scenes: landscapes, architecture, astronomy, interiors, travel, real estate, and visual creativity. It offers a wide range of possibilities for composing impactful images.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1818\" data-start=\"1802\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"2006\" data-start=\"1819\"\u003e Landscape, architecture, interior design, real estate\u003cbr data-end=\"1866\" data-start=\"1863\"\u003e Astrophotography, sky, natural landscapes\u003cbr data-end=\"1911\" data-start=\"1908\"\u003e Urban photography, travel, documentary\u003cbr data-end=\"1956\" data-start=\"1953\"\u003e Video, cinema, creative video, immersive vlogging\u003c\/p\u003e\n\n\u003ch3 data-end=\"2040\" data-start=\"2008\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"2179\" data-start=\"2041\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"2071\" data-start=\"2068\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"2126\" data-start=\"2123\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"2247\" data-start=\"2181\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207204434258,"sku":"139280|||","price":2088.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_139280_1.jpg?v=1764969864"},{"product_id":"138082","title":"Canon RF 135mm f\/1.8 L IS USM","description":"\u003ch3 data-end=\"194\" data-start=\"125\"\u003e Canon RF 135mm f\/1.8 L IS USM – Exceptional Tele-Portrait \u0026amp; Bokeh\u003c\/h3\u003e\n\n \u003cp data-end=\"478\" data-start=\"196\"\u003eThe Canon RF 135mm f\/1.8 L IS USM is a premium lens designed for portraiture, reportage, stage, and creative photography. With its very wide aperture and flattering focal length, it's a powerful tool for those seeking high-end results.\u003c\/p\u003e\n\n\u003ch3 data-end=\"498\" data-start=\"480\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1279\" data-start=\"499\"\u003e \u003cstrong data-end=\"516\" data-start=\"499\"\u003e135mm focal length\u003c\/strong\u003e : perfect for close-up portraiture, artistic portraiture, fashion photography, and elegant background compression.\u003cbr data-end=\"642\" data-start=\"639\"\u003e \u003cstrong data-end=\"671\" data-start=\"642\"\u003eBright f\/1.8 aperture\u003c\/strong\u003e : very shallow depth of field, silky background blur and high-end aesthetic rendering.\u003cbr data-end=\"772\" data-start=\"769\"\u003e \u003cstrong data-end=\"811\" data-start=\"772\"\u003eIntegrated optical stabilization (IS)\u003c\/strong\u003e : sharp images even in low light or handheld.\u003cbr data-end=\"870\" data-start=\"867\"\u003e \u003cstrong data-end=\"897\" data-start=\"870\"\u003eL Series optical quality\u003c\/strong\u003e : high sharpness, strong contrast, micro-contrast and faithful color rendering. \u003cbr data-end=\"978\" data-start=\"975\"\u003e\u003cstrong data-end=\"1016\" data-start=\"978\"\u003eFast and silent USM autofocus\u003c\/strong\u003e : precise and smooth, suitable for both photo and video.\u003cbr data-end=\"1083\" data-start=\"1080\"\u003e \u003cstrong data-end=\"1123\" data-start=\"1083\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : designed for intensive use, both outdoors and in the studio.\u003cbr data-end=\"1188\" data-start=\"1185\"\u003e \u003cstrong data-end=\"1225\" data-start=\"1188\"\u003eCustomizable control ring\u003c\/strong\u003e : professional ergonomics for easy adjustment of settings.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1329\" data-start=\"1281\"\u003e Designed for demanding professionals and creators\u003c\/h3\u003e\n\n\u003cp data-end=\"1544\" data-start=\"1330\"\u003e The 135mm f\/1.8 L is ideal for portraits, fashion shoots, weddings, artistic photography or any project seeking a high-end result, with a creamy bokeh and a perfectly highlighted subject.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1562\" data-start=\"1546\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1748\" data-start=\"1563\"\u003e Professional portrait, fashion, wedding, studio\u003cbr data-end=\"1611\" data-start=\"1608\"\u003e Artistic portrait, compressed photo, subject emphasis\u003cbr data-end=\"1676\" data-start=\"1673\"\u003e Reportage, lifestyle portraits, events, high-end creative content\u003c\/p\u003e\n\n\u003ch3 data-end=\"1782\" data-start=\"1750\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1921\" data-start=\"1783\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1813\" data-start=\"1810\"\u003e Professional after-sales service in our stores \u003cbr data-end=\"1868\" data-start=\"1865\"\u003eFree in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1989\" data-start=\"1923\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207204598098,"sku":"138082|||","price":2048.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_138082_1.jpg?v=1764969775"},{"product_id":"137834","title":"Canon RF 15-30mm f\/4.5-6.3 IS STM","description":"\u003ch3 data-end=\"199\" data-start=\"117\"\u003e Canon RF 15-30mm f\/4.5-6.3 IS STM – Wide-Angle, Slightly Versatile \u0026amp; Compact\u003c\/h3\u003e\n\n\u003cp data-end=\"444\" data-start=\"201\"\u003e The Canon RF 15-30mm f\/4.5-6.3 IS STM is a wide-angle lens in the accessible range, designed for those who want a versatile, compact and practical lens, ideal for travel, street, landscape or simple creative projects.\u003c\/p\u003e\n\n\u003ch3 data-end=\"464\" data-start=\"446\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1107\" data-start=\"465\"\u003e \u003cstrong data-end=\"504\" data-start=\"465\"\u003e15–30 mm focal length (wide angle)\u003c\/strong\u003e : allows you to capture landscapes, architecture, interiors, street photography or panoramas.\u003cbr data-end=\"614\" data-start=\"611\"\u003e \u003cstrong data-end=\"649\" data-start=\"614\"\u003eCompact and lightweight construction\u003c\/strong\u003e : ideal for travel, hiking, urban photography or light outings.\u003cbr data-end=\"731\" data-start=\"728\"\u003e \u003cstrong data-end=\"761\" data-start=\"731\"\u003eOptical stabilization (IS)\u003c\/strong\u003e : helps reduce camera shake, useful in low light or handheld shooting. \u003cbr data-end=\"840\" data-start=\"837\"\u003e\u003cstrong data-end=\"875\" data-start=\"840\"\u003eSilent and smooth STM motor\u003c\/strong\u003e : smooth autofocus, well suited for both photo and video.\u003cbr data-end=\"937\" data-start=\"934\"\u003e \u003cstrong data-end=\"951\" data-start=\"937\"\u003eRF mount\u003c\/strong\u003e : compatible with modern Canon full-frame mirrorless cameras.\u003cbr data-end=\"1023\" data-start=\"1020\"\u003e \u003cstrong data-end=\"1041\" data-start=\"1023\"\u003eAffordable price\u003c\/strong\u003e : a good choice for starting out with an RF mount without a large investment.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1176\" data-start=\"1109\"\u003e Designed for travelers, urbanites, and those passionate about simplicity\u003c\/h3\u003e\n\n\u003cp data-end=\"1382\" data-start=\"1177\"\u003e This lens is made for photographers and creators who prioritize lightness, mobility and simplicity — perfect for travel, street, landscapes, architecture or lifestyle content.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1400\" data-start=\"1384\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1594\" data-start=\"1401\"\u003e Travel, landscapes, architecture, interiors\u003cbr data-end=\"1445\" data-start=\"1442\"\u003e Street photography, urban photography\u003cbr data-end=\"1488\" data-start=\"1485\"\u003e Lifestyle content, vlogs, travel, vacations\u003cbr data-end=\"1533\" data-start=\"1530\"\u003e Creators looking for a simple, portable and affordable lens\u003c\/p\u003e\n\n\u003ch3 data-end=\"1628\" data-start=\"1596\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1767\" data-start=\"1629\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1659\" data-start=\"1656\"\u003e Professional after-sales service in our stores \u003cbr data-end=\"1714\" data-start=\"1711\"\u003eFree in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1835\" data-start=\"1769\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207205712210,"sku":"137834|||","price":497.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_137834_1.jpg?v=1764969694"},{"product_id":"136565","title":"Canon RF 16mm F2.8 STM","description":"\u003ch3 data-end=\"172\" data-start=\"108\"\u003e Canon RF 16mm f\/2.8 STM – Ultra-Compact \u0026amp; Creative Wide-Angle Lens\u003c\/h3\u003e\n\n\u003cp data-end=\"408\" data-start=\"174\"\u003e The Canon RF 16mm f\/2.8 STM is a highly versatile wide-angle lens, perfect for photographers and videographers looking for lightness, portability and a wide field of view — ideal for landscapes, architecture, urban, vlogging or travel.\u003c\/p\u003e\n\n\u003ch3 data-end=\"428\" data-start=\"410\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1065\" data-start=\"429\"\u003e \u003cstrong data-end=\"471\" data-start=\"429\"\u003e16mm focal length (super wide-angle)\u003c\/strong\u003e : captures a wide field of view — landscapes, architecture, interiors, street, cityscape.\u003cbr data-end=\"570\" data-start=\"567\"\u003e \u003cstrong data-end=\"589\" data-start=\"570\"\u003ef\/2.8 aperture\u003c\/strong\u003e : good performance in low light and the ability to play with depth of field.\u003cbr data-end=\"683\" data-start=\"680\"\u003e \u003cstrong data-end=\"718\" data-start=\"683\"\u003eCompact and lightweight construction\u003c\/strong\u003e : easy to carry, perfect for travel, street photography or vlogging. \u003cbr data-end=\"798\" data-start=\"795\"\u003e\u003cstrong data-end=\"833\" data-start=\"798\"\u003eSilent and smooth STM motor\u003c\/strong\u003e : discreet autofocus, well suited to both photo and video.\u003cbr data-end=\"898\" data-start=\"895\"\u003e \u003cstrong data-end=\"912\" data-start=\"898\"\u003eRF mount\u003c\/strong\u003e : compatible with modern Canon full-frame mirrorless cameras.\u003cbr data-end=\"978\" data-start=\"975\"\u003e \u003cstrong data-end=\"997\" data-start=\"978\"\u003eAffordable price\u003c\/strong\u003e : excellent value for money for a versatile wide-angle lens.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1119\" data-start=\"1067\"\u003e Designed for creators, travelers, and urbanites\u003c\/h3\u003e\n\n\u003cp data-end=\"1397\" data-start=\"1120\"\u003e The 16mm f\/2.8 STM is ideal for capturing the vastness of a landscape, the grandeur of a building, the atmosphere of a city, or the spontaneity of a trip. It's also very well suited to vloggers, street photographers, influencers, or anyone who appreciates an easy and effective wide-angle lens.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1415\" data-start=\"1399\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1637\" data-start=\"1416\"\u003e Landscape, architecture, urban, street, interior\u003cbr data-end=\"1464\" data-start=\"1461\"\u003e Travel, city breaks, holidays, long-distance travel\u003cbr data-end=\"1517\" data-start=\"1514\"\u003e Vlog, video, social content, lifestyle\u003cbr data-end=\"1558\" data-start=\"1555\"\u003e Photographers and creators looking for a lightweight, affordable and effective wide-angle lens\u003c\/p\u003e\n\n\u003ch3 data-end=\"1671\" data-start=\"1639\"\u003e Why buy from us?\u003c\/h3\u003e\n\n \u003cp data-end=\"1810\" data-start=\"1672\"\u003e3-year Canon Swiss warranty\u003cbr data-end=\"1702\" data-start=\"1699\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1757\" data-start=\"1754\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1878\" data-start=\"1812\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207206662482,"sku":"136565|||","price":299.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_136565_1.jpg?v=1764969573"},{"product_id":"136564","title":"Canon RF 100-400mm F5.6-8 IS USM","description":"\u003ch3 data-start=\"105\" data-end=\"178\"\u003e Canon RF 100-400mm f\/5.6-8 IS USM – Versatile Telezoom for Distance\u003c\/h3\u003e\n\n\u003cp data-start=\"180\" data-end=\"412\"\u003e The Canon RF 100-400mm f\/5.6-8 IS USM is a versatile telephoto lens, designed for photographers seeking a flexible reach — ideal for wildlife, travel, sports or photographing distant subjects, without adding weight to the equipment.\u003c\/p\u003e\n\n\u003ch3 data-start=\"414\" data-end=\"432\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"433\" data-end=\"1074\"\u003e \u003cstrong data-start=\"433\" data-end=\"460\"\u003eFocal length range 100–400 mm\u003c\/strong\u003e : covers from moderate focal length to telephoto — useful for nature, travel, wildlife, sports, remote reporting.\u003cbr data-start=\"595\" data-end=\"598\"\u003e \u003cstrong data-start=\"598\" data-end=\"637\"\u003eIntegrated optical stabilization (IS)\u003c\/strong\u003e : reduces camera shake, good handheld stability, even at long focal lengths. \u003cbr data-start=\"715\" data-end=\"718\"\u003e\u003cstrong data-start=\"718\" data-end=\"763\"\u003eFast and quiet USM autofocus motor\u003c\/strong\u003e : reliable capture of moving or distant subjects.\u003cbr data-start=\"817\" data-end=\"820\"\u003e \u003cstrong data-start=\"820\" data-end=\"862\"\u003eReasonable weight for a telephoto lens\u003c\/strong\u003e : good portability, practical for travel or outdoor photography.\u003cbr data-start=\"936\" data-end=\"939\"\u003e \u003cstrong data-start=\"939\" data-end=\"977\"\u003eRF compatibility\u003c\/strong\u003e : versatile and affordable lens, compatible with modern Canon full-frame mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1076\" data-end=\"1120\"\u003e Designed for enthusiasts and travelers\u003c\/h3\u003e\n\n\u003cp data-start=\"1121\" data-end=\"1305\"\u003e This 100-400mm RF is ideal for those who want a single lens capable of covering multiple uses — from wildlife to landscape, from travel to reportage — without having to multiply their lenses.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1307\" data-end=\"1323\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1324\" data-end=\"1518\"\u003e Nature, animals, wildlife, safari, distant landscape\u003cbr data-start=\"1372\" data-end=\"1375\"\u003e Sports, action, unrelated topics\u003cbr data-start=\"1405\" data-end=\"1408\"\u003e Travel, reportage, street photography or documentary\u003cbr data-start=\"1455\" data-end=\"1458\"\u003e Photographers looking for a flexible and affordable telephoto lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1520\" data-end=\"1552\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1553\" data-end=\"1691\"\u003e 3-year Canon Swiss warranty \u003cbr data-start=\"1580\" data-end=\"1583\"\u003eProfessional after-sales service in our stores\u003cbr data-start=\"1635\" data-end=\"1638\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1693\" data-end=\"1759\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207206826322,"sku":"136564|||","price":648.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_136564_1.jpg?v=1764969442"},{"product_id":"136404","title":"Canon RF 14-35mm f\/4L IS USM","description":"\u003ch3 data-start=\"121\" data-end=\"194\"\u003e Canon RF 14-35mm f\/4 L IS USM – Ultra Versatile \u0026amp; Compact Wide Angle\u003c\/h3\u003e\n\n\u003cp data-start=\"196\" data-end=\"470\"\u003e The Canon RF 14-35mm f\/4 L IS USM is a highly versatile wide-angle zoom lens, ideal for landscapes, architecture, interiors, reportage, or travel photography. Lightweight, reliable, and high-performing, it offers a wide field of view without compromising optical quality or ease of use.\u003c\/p\u003e\n\n\u003ch3 data-start=\"472\" data-end=\"490\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"491\" data-end=\"1288\"\u003e \u003cstrong data-start=\"491\" data-end=\"516\"\u003eFocal length 14–35 mm\u003c\/strong\u003e : ultra wide angle — perfect for landscapes, architecture, interior photography, reportage, travel.\u003cbr data-start=\"614\" data-end=\"617\"\u003e \u003cstrong data-start=\"617\" data-end=\"644\"\u003eConstant f\/4 aperture\u003c\/strong\u003e : stable exposure across the entire focal range, suitable for both video and photography. \u003cbr data-start=\"728\" data-end=\"731\"\u003e\u003cstrong data-start=\"731\" data-end=\"770\"\u003eIntegrated optical stabilization (IS)\u003c\/strong\u003e : sharp images even handheld, useful in low light or indoors.\u003cbr data-start=\"846\" data-end=\"849\"\u003e \u003cstrong data-start=\"849\" data-end=\"876\"\u003eL Series optical quality\u003c\/strong\u003e : high-level sharpness, contrast and color rendering, faithful to professional requirements.\u003cbr data-start=\"959\" data-end=\"962\"\u003e \u003cstrong data-start=\"962\" data-end=\"997\"\u003eFast and quiet USM motor\u003c\/strong\u003e : smooth autofocus, ideal for both photo and video.\u003cbr data-start=\"1047\" data-end=\"1050\"\u003e \u003cstrong data-start=\"1050\" data-end=\"1089\"\u003eRobust \u0026amp; tropicalized construction\u003c\/strong\u003e : resistant to moisture and dust — suitable for fieldwork, travel, intensive projects.\u003cbr data-start=\"1190\" data-end=\"1193\"\u003e \u003cstrong data-start=\"1193\" data-end=\"1230\"\u003eCustomizable control ring\u003c\/strong\u003e : advanced ergonomics for quick adjustments.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1290\" data-end=\"1338\"\u003e Designed for traveling professionals and creators\u003c\/h3\u003e\n\n \u003cp data-start=\"1339\" data-end=\"1605\"\u003eCompact, lightweight and versatile, the 14-35mm f\/4 is an ideal solution for those who want an ultra-versatile lens, easy to carry and capable of covering a wide range of situations — from landscape to urban reportage, video and travel.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1607\" data-end=\"1623\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1624\" data-end=\"1814\"\u003e Landscape, architecture, exterior, interior\u003cbr data-start=\"1667\" data-end=\"1670\"\u003e Travel, street, reportage, urban reportage\u003cbr data-start=\"1710\" data-end=\"1713\"\u003e Video, documentary, creative content\u003cbr data-start=\"1749\" data-end=\"1752\"\u003e Photographers and videographers seeking versatility and compactness\u003c\/p\u003e\n\n\u003ch3 data-start=\"1816\" data-end=\"1848\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1849\" data-end=\"1987\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1876\" data-end=\"1879\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1931\" data-end=\"1934\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1989\" data-end=\"2055\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207207285074,"sku":"136404|||","price":1419.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_136404_1.jpg?v=1764969358"},{"product_id":"135964","title":"Canon RF 100mm f\/2.8L Macro IS USM","description":"\u003ch3 data-end=\"199\" data-start=\"119\"\u003eCanon RF 100mm f\/2.8 L Macro IS USM – Professional Macro \u0026amp; Portrait Lens\u003c\/h3\u003e\n\n\u003cp data-end=\"486\" data-start=\"201\"\u003e The Canon RF 100mm f\/2.8 L Macro IS USM is a high-end lens designed for demanding photographers who seek precision, sharpness, and versatility. Whether for portraiture, macro, or fine art photography, this lens delivers studio-quality results.\u003c\/p\u003e\n\n\u003ch3 data-end=\"506\" data-start=\"488\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1295\" data-start=\"507\"\u003e \u003cstrong data-end=\"520\" data-start=\"507\"\u003eMacro 1:1\u003c\/strong\u003e : faithful reproduction at actual size — ideal for photographing details, nature, products, objects or insects.\u003cbr data-end=\"639\" data-start=\"636\"\u003e \u003cstrong data-end=\"658\" data-start=\"639\"\u003ef\/2.8 aperture\u003c\/strong\u003e : beautiful depth of field, perfect for isolating the subject and highlighting details.\u003cbr data-end=\"745\" data-start=\"742\"\u003e \u003cstrong data-end=\"772\" data-start=\"745\"\u003eL Series optical quality\u003c\/strong\u003e : very fine sharpness, high contrast and faithful color rendering.\u003cbr data-end=\"839\" data-start=\"836\"\u003e \u003cstrong data-end=\"869\" data-start=\"839\"\u003eOptical stabilization (IS)\u003c\/strong\u003e : handheld shooting possible, even in macro or low light. \u003cbr data-end=\"946\" data-start=\"943\"\u003e\u003cstrong data-end=\"981\" data-start=\"946\"\u003eFast and quiet USM motor\u003c\/strong\u003e : precise and smooth autofocus, suitable for both photo and video.\u003cbr data-end=\"1058\" data-start=\"1055\"\u003e \u003cstrong data-end=\"1075\" data-start=\"1058\"\u003e100mm focal length\u003c\/strong\u003e : excellent for close-up portraiture, still life, details, nature or moderately distant subjects.\u003cbr data-end=\"1187\" data-start=\"1184\"\u003e \u003cstrong data-end=\"1227\" data-start=\"1187\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : durable, reliable for intensive and professional use.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1369\" data-start=\"1297\"\u003e Designed for those passionate about detail, portraiture, and creative creation.\u003c\/h3\u003e\n\n\u003cp data-end=\"1628\" data-start=\"1370\"\u003e The RF 100mm f\/2.8 L Macro IS USM is designed for artists and creators who want to capture the finest details, from macro to fine composition. It is equally suited to product photography, nature, portraiture, and the creation of demanding visual content.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1646\" data-start=\"1630\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1867\" data-start=\"1647\"\u003e Macro photography: products, objects, insects, nature\u003cbr data-end=\"1705\" data-start=\"1702\"\u003e Close-up portraits, artistic portraiture, human details\u003cbr data-end=\"1762\" data-start=\"1759\"\u003e Still life, still life, studio photo \u003cbr data-end=\"1806\" data-start=\"1803\"\u003eDesigners seeking finesse, sharpness and optical versatility\u003c\/p\u003e\n\n\u003ch3 data-end=\"1901\" data-start=\"1869\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"2040\" data-start=\"1902\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1932\" data-start=\"1929\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1987\" data-start=\"1984\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"2108\" data-start=\"2042\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207207776594,"sku":"135964|||","price":1098.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_54_AB_135964_3.jpg?v=1765837398"},{"product_id":"135474","title":"Canon RF 50mm f\/1.8 STM","description":"\u003ch3 data-end=\"174\" data-start=\"107\"\u003e Canon RF 50mm f\/1.8 STM – Small, Versatile, and Affordable Lens\u003c\/h3\u003e\n\n\u003cp data-end=\"397\" data-start=\"176\"\u003e The Canon RF 50mm f\/1.8 STM is the compact and lightweight full-frame “essential” lens, ideal for photographers and videographers who are starting out or who are looking for a simple, discreet and effective prime lens for everyday use.\u003c\/p\u003e\n\n\u003ch3 data-end=\"417\" data-start=\"399\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"970\" data-start=\"418\"\u003e \u003cstrong data-end=\"437\" data-start=\"418\"\u003ef\/1.8 aperture\u003c\/strong\u003e : beautiful depth of field and good rendering in low light.\u003cbr data-end=\"500\" data-start=\"497\"\u003e \u003cstrong data-end=\"525\" data-start=\"500\"\u003e50mm standard focal length\u003c\/strong\u003e : very versatile — portrait, street, reportage, travel, everyday. \u003cbr data-end=\"594\" data-start=\"591\"\u003e\u003cstrong data-end=\"629\" data-start=\"594\"\u003eSilent and smooth STM motor\u003c\/strong\u003e : smooth autofocus, well suited for both photo and video.\u003cbr data-end=\"691\" data-start=\"688\"\u003e \u003cstrong data-end=\"726\" data-start=\"691\"\u003eLightweight and compact construction\u003c\/strong\u003e : easy to carry, convenient for travel or everyday photography.\u003cbr data-end=\"810\" data-start=\"807\"\u003e \u003cstrong data-end=\"824\" data-start=\"810\"\u003eRF mount\u003c\/strong\u003e : compatible with modern Canon full-frame cameras.\u003cbr data-end=\"887\" data-start=\"884\"\u003e \u003cstrong data-end=\"905\" data-start=\"887\"\u003eAffordable price\u003c\/strong\u003e : excellent value for money for getting into the RF system.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1023\" data-start=\"972\"\u003e Designed for beginners and enthusiasts alike.\u003c\/h3\u003e\n\n\u003cp data-end=\"1182\" data-start=\"1024\"\u003e Simple, discreet and effective: an ideal lens for portraits, street photography, travel, lifestyle, web content or uncomplicated creative projects.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1200\" data-start=\"1184\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1342\" data-start=\"1201\"\u003e Portrait, environment, street, travel\u003cbr data-end=\"1240\" data-start=\"1237\"\u003e Reportage, everyday photography, documentary\u003cbr data-end=\"1291\" data-start=\"1288\"\u003e Content creators, videos, vlogs, social media\u003c\/p\u003e\n\n\u003ch3 data-end=\"1376\" data-start=\"1344\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1515\" data-start=\"1377\"\u003e 3-year Canon Swiss warranty \u003cbr data-end=\"1407\" data-start=\"1404\"\u003eProfessional after-sales service in our stores\u003cbr data-end=\"1462\" data-start=\"1459\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1583\" data-start=\"1517\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207208202578,"sku":"135474|||","price":219.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_135474_1.jpg?v=1764969217"},{"product_id":"134830","title":"Canon RF 2.0x Converters","description":"\u003ch3 data-end=\"168\" data-start=\"98\"\u003e Canon RF 2.0x Converter – Double the Focal Length of Your RF Lenses\u003c\/h3\u003e\n\n\u003cp data-end=\"448\" data-start=\"170\"\u003e The RF 2.0× converter is an accessory designed to double the focal length of certain compatible Canon RF lenses. It's the solution for achieving maximum reach without needing multiple lenses—perfect for wildlife, sports, nature, or remote reporting.\u003c\/p\u003e\n\n\u003ch3 data-end=\"468\" data-start=\"450\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1079\" data-start=\"469\"\u003e \u003cstrong data-end=\"492\" data-start=\"469\"\u003e2.0× multiplier\u003c\/strong\u003e : increases the focal length of the lens — for example, a 100-500 mm becomes 200-1000 mm, offering a long reach.\u003cbr data-end=\"606\" data-start=\"603\"\u003e \u003cstrong data-end=\"657\" data-start=\"606\"\u003eCompatibility with compatible RF lenses\u003c\/strong\u003e : extends the versatility of your zoom or telephoto lenses. \u003cbr data-end=\"714\" data-start=\"711\"\u003e\u003cstrong data-end=\"763\" data-start=\"714\"\u003eOptical quality maintenance (L Series optics)\u003c\/strong\u003e : designed to preserve the optical performance of high-end lenses.\u003cbr data-end=\"844\" data-start=\"841\"\u003e \u003cstrong data-end=\"877\" data-start=\"844\"\u003eCompact and easy to install\u003c\/strong\u003e : quick and simple assembly, without tools, for occasional or regular use.\u003cbr data-end=\"957\" data-start=\"954\"\u003e \u003cstrong data-end=\"1012\" data-start=\"957\"\u003eAn economical alternative to a super-long telephoto lens\u003c\/strong\u003e : allows you to increase the reach without buying a longer lens.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1151\" data-start=\"1081\"\u003e Designed for photographers and videographers seeking distance\u003c\/h3\u003e\n\n\u003cp data-end=\"1330\" data-start=\"1152\"\u003e This RF 2.0× converter is perfect for wildlife, nature, animal, sports, distant subject photography — or any shoot requiring a very long telephoto lens.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1348\" data-start=\"1332\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1570\" data-start=\"1349\"\u003e Wildlife, wild animals, safari, nature\u003cbr data-end=\"1391\" data-start=\"1388\"\u003e Sport, action, competition, unrelated topics\u003cbr data-end=\"1437\" data-start=\"1434\"\u003e Distant landscape, architecture, distant details\u003cbr data-end=\"1490\" data-start=\"1487\"\u003e Photographers and videographers seeking maximum reach without multiple lenses\u003c\/p\u003e\n\n\u003ch3 data-end=\"1604\" data-start=\"1572\"\u003e Why buy from us?\u003c\/h3\u003e\n\n \u003cp data-end=\"1743\" data-start=\"1605\"\u003e3-year Canon Swiss warranty\u003cbr data-end=\"1635\" data-start=\"1632\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1690\" data-start=\"1687\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1811\" data-start=\"1745\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207208956242,"sku":"134830|||","price":639.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_134830_1.jpg?v=1764969146"},{"product_id":"134829","title":"Canon RF 1.4x Converters","description":"\u003ch3 data-end=\"204\" data-start=\"131\"\u003e Canon RF 1.4x Converter – Focal Length Extender for RF Lenses\u003c\/h3\u003e\n\n\u003cp data-end=\"491\" data-start=\"206\"\u003e The RF 1.4x converter is an accessory designed to increase the focal length of certain compatible Canon RF lenses, without sacrificing L-series optical quality. Ideal for sports, nature, wildlife or reportage photographers who want more reach without changing lenses.\u003c\/p\u003e\n\n\u003ch3 data-end=\"511\" data-start=\"493\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1103\" data-start=\"512\"\u003e \u003cstrong data-end=\"535\" data-start=\"512\"\u003e1.4× multiplier\u003c\/strong\u003e : increases the focal length of the lens — for example a 100-500 mm becomes 140-700 mm, offering more reach.\u003cbr data-end=\"645\" data-start=\"642\"\u003e \u003cstrong data-end=\"696\" data-start=\"645\"\u003eCompatibility with compatible RF lenses\u003c\/strong\u003e : allows you to extend the versatility of your zoom\/telephoto lenses. \u003cbr data-end=\"761\" data-start=\"758\"\u003e\u003cstrong data-end=\"795\" data-start=\"761\"\u003eMaintaining optical quality\u003c\/strong\u003e : designed to maintain the optical performance of high-end RF lenses.\u003cbr data-end=\"879\" data-start=\"876\"\u003e \u003cstrong data-end=\"908\" data-start=\"879\"\u003eCompact \u0026amp; easy to assemble\u003c\/strong\u003e : simple, effortless installation, for occasional or regular use.\u003cbr data-end=\"983\" data-start=\"980\"\u003e \u003cstrong data-end=\"1032\" data-start=\"983\"\u003eIncreased flexibility without heavy investment\u003c\/strong\u003e : a more economical alternative than buying a longer telephoto lens.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1176\" data-start=\"1105\"\u003e Designed for photographers and videographers looking for more reach\u003c\/h3\u003e\n\n\u003cp data-end=\"1379\" data-start=\"1177\"\u003e The RF 1.4× converter is perfect for wildlife, nature, sports, animal photography or any situation requiring a long focal length — while retaining the ability to return to the original focal length.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1397\" data-start=\"1381\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1595\" data-start=\"1398\"\u003e Wildlife, wild animals, safari, nature\u003cbr data-end=\"1440\" data-start=\"1437\"\u003e Sports, action, remote reporting\u003cbr data-end=\"1478\" data-start=\"1475\"\u003e Journey, distant landscape, remote details\u003cbr data-end=\"1523\" data-start=\"1520\"\u003e Photographers who want versatility without needing multiple lenses\u003c\/p\u003e\n\n\u003ch3 data-end=\"1629\" data-start=\"1597\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1768\" data-start=\"1630\"\u003e 3-year Canon Swiss warranty \u003cbr data-end=\"1660\" data-start=\"1657\"\u003eProfessional after-sales service in our stores\u003cbr data-end=\"1715\" data-start=\"1712\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1836\" data-start=\"1770\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207209414994,"sku":"134829|||","price":497.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_134829_1.jpg?v=1764969084"},{"product_id":"134828","title":"Canon RF 85mm f\/2 IS STM Macro","description":"\u003ch3 data-end=\"162\" data-start=\"95\"\u003e Canon RF 85mm f\/2 IS STM Macro – Portrait, Detail \u0026amp; Versatility\u003c\/h3\u003e\n\n\u003cp data-end=\"382\" data-start=\"164\"\u003e The Canon RF 85mm f\/2 IS STM Macro is a versatile lens, combining portrait, macro approach and stabilization — ideal for those who like to capture details, portraits or close-up subjects with finesse.\u003c\/p\u003e\n\n\u003ch3 data-end=\"402\" data-start=\"384\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1122\" data-start=\"403\"\u003e \u003cstrong data-end=\"419\" data-start=\"403\"\u003e85mm focal length\u003c\/strong\u003e : ideal for portraiture — flattering compression and beautiful rendering of the subject.\u003cbr data-end=\"496\" data-start=\"493\"\u003e \u003cstrong data-end=\"513\" data-start=\"496\"\u003ef\/2 aperture\u003c\/strong\u003e : nice depth of field and good low-light performance.\u003cbr data-end=\"584\" data-start=\"581\"\u003e \u003cstrong data-end=\"617\" data-start=\"584\"\u003eMacro function (0.5× factor)\u003c\/strong\u003e : allows close-up shots, ideal for detail photography, nature, objects or products. \u003cbr data-end=\"720\" data-start=\"717\"\u003e\u003cstrong data-end=\"759\" data-start=\"720\"\u003eIntegrated optical stabilization (IS)\u003c\/strong\u003e : reduces camera shake, useful in low light or handheld macro photography.\u003cbr data-end=\"840\" data-start=\"837\"\u003e \u003cstrong data-end=\"875\" data-start=\"840\"\u003eSilent and smooth STM motor\u003c\/strong\u003e : smooth autofocus, well suited for both video and photo.\u003cbr data-end=\"937\" data-start=\"934\"\u003e \u003cstrong data-end=\"972\" data-start=\"937\"\u003eLightweight and compact construction\u003c\/strong\u003e : perfect for everyday use, travel or light reporting.\u003cbr data-end=\"1037\" data-start=\"1034\"\u003e \u003cstrong data-end=\"1051\" data-start=\"1037\"\u003eRF mount\u003c\/strong\u003e : compatible with modern Canon full-frame and optics adapted to the RF range.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1180\" data-start=\"1124\"\u003e Designed for passionate and versatile creators\u003c\/h3\u003e\n\n\u003cp data-end=\"1397\" data-start=\"1181\"\u003e This versatile lens is ideal for those who want a mixed use: portraits, detail shots, objects, travel, lifestyle, or creative content. It offers a good balance between quality, compactness, and flexibility.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1415\" data-start=\"1399\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1553\" data-start=\"1416\"\u003e Portraits, lifestyle\u003cbr data-end=\"1439\" data-start=\"1436\"\u003e Photos of objects, products, details, macro\u003cbr data-end=\"1482\" data-start=\"1479\"\u003e Travel, reportage, street\u003cbr data-end=\"1507\" data-start=\"1504\"\u003e Content creators, versatile video and photo professionals\u003c\/p\u003e\n\n \u003ch3 data-end=\"1587\" data-start=\"1555\"\u003eWhy buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1726\" data-start=\"1588\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1618\" data-start=\"1615\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1673\" data-start=\"1670\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1794\" data-start=\"1728\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207210037586,"sku":"134828|||","price":587.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_134828_1.jpg?v=1764969005"},{"product_id":"134827","title":"Canon RF 100-500mm f\/4.5-7.1L IS USM","description":"\u003ch3 data-end=\"216\" data-start=\"135\"\u003e Canon RF 100-500mm f\/4.5-7.1 L IS USM – Versatile Long-Range Telephoto Lens\u003c\/h3\u003e\n\n\u003cp data-end=\"475\" data-start=\"218\"\u003e The Canon RF 100-500mm f\/4.5-7.1 L IS USM is a long-range telephoto lens designed for photographers working with wildlife, sports, events, or any distant subject. Lightweight for its class, it combines reach, optical quality, and flexibility.\u003c\/p\u003e\n\n\u003ch3 data-end=\"495\" data-start=\"477\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1154\" data-start=\"496\"\u003e \u003cstrong data-end=\"523\" data-start=\"496\"\u003eFocal length 100–500 mm\u003c\/strong\u003e : ideal for safari, nature, sport, animals, sports photography, wildlife or distant subjects.\u003cbr data-end=\"614\" data-start=\"611\"\u003e \u003cstrong data-end=\"653\" data-start=\"614\"\u003eIntegrated optical stabilization (IS)\u003c\/strong\u003e : sharp photos even with long focal lengths or handheld. \u003cbr data-end=\"719\" data-start=\"716\"\u003e\u003cstrong data-end=\"738\" data-start=\"719\"\u003eL series quality\u003c\/strong\u003e : decent sharpness, reliable contrast and professional rendering across the entire focal range.\u003cbr data-end=\"825\" data-start=\"822\"\u003e \u003cstrong data-end=\"849\" data-start=\"825\"\u003eFast USM autofocus\u003c\/strong\u003e : quickly captures moving subjects — practical for animals, sports, action.\u003cbr data-end=\"935\" data-start=\"932\"\u003e \u003cstrong data-end=\"975\" data-start=\"935\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : designed to withstand demanding field conditions.\u003cbr data-end=\"1043\" data-start=\"1040\"\u003e \u003cstrong data-end=\"1099\" data-start=\"1043\"\u003eGood portability for a long-range telephoto lens\u003c\/strong\u003e : easy to carry for safari, travel, reportage.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1238\" data-start=\"1156\"\u003e Designed for professionals and enthusiasts of wildlife\/sports\/reportage photography\u003c\/h3\u003e\n\n\u003cp data-end=\"1460\" data-start=\"1239\"\u003e This 100-500mm RF lens is an excellent compromise between power, range, and portability. Whether for wildlife, sports, nature, or events, it offers the flexibility of a long telephoto lens without excessive bulk.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1478\" data-start=\"1462\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1664\" data-start=\"1479\"\u003e Wildlife, nature, safari, wild animals\u003cbr data-end=\"1521\" data-start=\"1518\"\u003e Sport, remote action, competition \u003cbr data-end=\"1561\" data-start=\"1558\"\u003eLandscape, reportage, travel photography\u003cbr data-end=\"1599\" data-start=\"1596\"\u003e Photographers looking for a versatile, long-range telephoto lens\u003c\/p\u003e\n\n\u003ch3 data-end=\"1698\" data-start=\"1666\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1837\" data-start=\"1699\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1729\" data-start=\"1726\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1784\" data-start=\"1781\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1905\" data-start=\"1839\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207210725714,"sku":"134827|||","price":2498.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_134827_1.jpg?v=1764968923"},{"product_id":"133155","title":"Canon RF 85mm f\/1.2L USM DS","description":"\u003ch3 data-end=\"176\" data-start=\"112\"\u003e Canon RF 85mm f\/1.2 L USM DS – Ultra-Creative Portrait \u0026amp; Bokeh\u003c\/h3\u003e\n\n\u003cp data-end=\"459\" data-start=\"178\"\u003e The Canon RF 85mm f\/1.2 L USM DS is the premium portrait lens for discerning photographers. Thanks to its DS (“Defocus Smoothing”) version, it delivers an even smoother and more natural bokeh, ideal for highlighting your subjects with remarkable depth of field.\u003c\/p\u003e\n\n\u003ch3 data-end=\"479\" data-start=\"461\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1155\" data-start=\"480\"\u003e \u003cstrong data-end=\"515\" data-start=\"480\"\u003eUltra-bright f\/1.2 aperture\u003c\/strong\u003e : very shallow depth of field, creamy bokeh and sublime background — ideal for artistic portraiture. \u003cbr data-end=\"628\" data-start=\"625\"\u003e\u003cstrong data-end=\"665\" data-start=\"628\"\u003eDS “Defocus Smoothing” coating\u003c\/strong\u003e : extremely smooth background blur and natural transition from subject to background.\u003cbr data-end=\"754\" data-start=\"751\"\u003e \u003cstrong data-end=\"781\" data-start=\"754\"\u003eL Series Optical Quality\u003c\/strong\u003e : Sharpness, micro-contrast and color rendering at the highest level.\u003cbr data-end=\"854\" data-start=\"851\"\u003e \u003cstrong data-end=\"888\" data-start=\"854\"\u003eFast and accurate USM autofocus\u003c\/strong\u003e : ideal for portrait, wedding, studio or premium reportage.\u003cbr data-end=\"952\" data-start=\"949\"\u003e \u003cstrong data-end=\"992\" data-start=\"952\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : lens designed to last in the most demanding conditions.\u003cbr data-end=\"1064\" data-start=\"1061\"\u003e \u003cstrong data-end=\"1101\" data-start=\"1064\"\u003eCustomizable control ring\u003c\/strong\u003e : ergonomic settings and professional user comfort.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1203\" data-start=\"1157\"\u003e Designed for demanding professionals and creators\u003c\/h3\u003e\n\n \u003cp data-end=\"1450\" data-start=\"1204\"\u003eThis lens is perfect for high-end portraits, fashion, studio shoots, and weddings. It enhances subjects with an artistic and professional look, thanks to fine sharpness on the subject and a unique background bokeh.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1468\" data-start=\"1452\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1636\" data-start=\"1469\"\u003e Artistic and professional portrait\u003cbr data-end=\"1508\" data-start=\"1505\"\u003e Wedding, fashion, studio, lifestyle portrait\u003cbr data-end=\"1552\" data-start=\"1549\"\u003e Photographers and creators seeking a premium look and cinematic bokeh\u003c\/p\u003e\n\n\u003ch3 data-end=\"1670\" data-start=\"1638\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1809\" data-start=\"1671\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1701\" data-start=\"1698\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1756\" data-start=\"1753\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1877\" data-start=\"1811\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207211053394,"sku":"133155|||","price":2890.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_133155_1.jpg?v=1764968861"},{"product_id":"133154","title":"Canon RF 70-200mm f\/2.8L IS USM","description":"\u003ch3 data-start=\"116\" data-end=\"181\"\u003e Canon RF 70-200mm f\/2.8 L IS USM – Versatile Professional Telephoto Lens\u003c\/h3\u003e\n\n\u003cp data-start=\"183\" data-end=\"472\"\u003e The Canon RF 70-200mm f\/2.8 L IS USM is a professional telephoto lens designed for those seeking power, quality, and versatility—for reportage, portraiture, sports, nature, or wedding photography. Its constant aperture and image stabilization make it an ideal tool for demanding situations.\u003c\/p\u003e\n\n\u003ch3 data-start=\"474\" data-end=\"492\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"493\" data-end=\"1264\"\u003e \u003cstrong data-start=\"493\" data-end=\"522\"\u003eConstant aperture f\/2.8\u003c\/strong\u003e : superb bokeh, very good low-light performance, great control of depth of field.\u003cbr data-start=\"615\" data-end=\"618\"\u003e \u003cstrong data-start=\"618\" data-end=\"645\"\u003eL Series optical quality\u003c\/strong\u003e : high sharpness, strong contrast and professional rendering. \u003cbr data-start=\"702\" data-end=\"705\"\u003e\u003cstrong data-start=\"705\" data-end=\"730\"\u003eFocal length range 70–200mm\u003c\/strong\u003e : perfect for close-up portraits, compressed portraits, sports, wildlife, and remote reportage.\u003cbr data-start=\"818\" data-end=\"821\"\u003e \u003cstrong data-start=\"821\" data-end=\"855\"\u003eIntegrated optical stabilization\u003c\/strong\u003e : sharp photos even in low light or handheld.\u003cbr data-start=\"911\" data-end=\"914\"\u003e \u003cstrong data-start=\"914\" data-end=\"952\"\u003eFast and silent USM autofocus\u003c\/strong\u003e : ideal for capturing action, moving subjects or unpredictable scenes.\u003cbr data-start=\"1039\" data-end=\"1042\"\u003e \u003cstrong data-start=\"1042\" data-end=\"1082\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : intensive use outdoors, in the studio or for reportage, in all conditions.\u003cbr data-start=\"1168\" data-end=\"1171\"\u003e \u003cstrong data-start=\"1171\" data-end=\"1208\"\u003eCustomizable control ring\u003c\/strong\u003e : quick and intuitive adjustment of essential parameters.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1266\" data-end=\"1314\"\u003e Designed for demanding professionals and creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1315\" data-end=\"1488\"\u003e This telephoto lens combines the quality, flexibility and reliability required for portrait, wildlife, sports, wedding, reportage or video in varied conditions.\u003c\/p\u003e\n\n \u003ch3 data-start=\"1490\" data-end=\"1506\"\u003eIdeal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1507\" data-end=\"1689\"\u003e Close-up portrait, compressed portrait, mode\u003cbr data-start=\"1547\" data-end=\"1550\"\u003e Sport, wildlife, action, reportage\u003cbr data-start=\"1581\" data-end=\"1584\"\u003e Weddings, events, outdoor photography\u003cbr data-start=\"1629\" data-end=\"1632\"\u003e Creators and videographers seeking performance and reliability\u003c\/p\u003e\n\n\u003ch3 data-start=\"1691\" data-end=\"1723\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1724\" data-end=\"1862\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1751\" data-end=\"1754\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1806\" data-end=\"1809\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1864\" data-end=\"1930\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207211086162,"sku":"133154|||","price":2528.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_133154_1.jpg?v=1764968789"},{"product_id":"132904","title":"Canon RF 24-70mm f\/2.8L IS USM","description":"\u003ch2 data-start=\"129\" data-end=\"181\"\u003e \u003cspan style=\"font-size: 0.875rem;\"\u003eCanon RF 24-70mm f\/2.8 L IS USM – The Professional Standard Zoom\u003c\/span\u003e\n\u003c\/h2\u003e\n\n\u003cp data-start=\"177\" data-end=\"457\"\u003e The Canon RF 24-70mm f\/2.8 L IS USM is the essential lens for professional photographers. With a constant f\/2.8 aperture, built-in image stabilization, and L-series optical quality, it excels in all situations, from reportage and wedding photography to portraits and video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"459\" data-end=\"477\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"478\" data-end=\"1102\"\u003e \u003cstrong data-start=\"478\" data-end=\"507\"\u003eConstant aperture f\/2.8\u003c\/strong\u003e : beautiful bokeh, excellent light management, ideal for indoor use. \u003cbr data-start=\"581\" data-end=\"584\"\u003e\u003cstrong data-start=\"584\" data-end=\"611\"\u003eL Series optical quality\u003c\/strong\u003e : impressive sharpness, high contrast and reduced aberrations.\u003cbr data-start=\"679\" data-end=\"682\"\u003e \u003cstrong data-start=\"682\" data-end=\"723\"\u003eOptical stabilization up to 5 stops\u003c\/strong\u003e : sharp photos even when shooting handheld.\u003cbr data-start=\"758\" data-end=\"761\"\u003e \u003cstrong data-start=\"761\" data-end=\"785\"\u003e24–70mm focal length range\u003c\/strong\u003e : from wide-angle to short telephoto — one lens for almost everything.\u003cbr data-start=\"854\" data-end=\"857\"\u003e \u003cstrong data-start=\"857\" data-end=\"876\"\u003eNano USM motor\u003c\/strong\u003e : fast, silent autofocus, perfect for photo \u0026amp; video.\u003cbr data-start=\"936\" data-end=\"939\"\u003e \u003cstrong data-start=\"939\" data-end=\"968\"\u003eTropicalized construction\u003c\/strong\u003e : reliable and robust for professional use.\u003cbr data-start=\"1017\" data-end=\"1020\"\u003e \u003cstrong data-start=\"1020\" data-end=\"1057\"\u003eCustomizable control ring\u003c\/strong\u003e : direct adjustment of essential settings.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1104\" data-end=\"1140\"\u003e Designed for professionals and creators\u003c\/h3\u003e\n\n \u003cp data-start=\"1141\" data-end=\"1356\"\u003eThis is the preferred standard zoom lens for Canon full-frame cameras. A top-choice solution for wedding photographers, photojournalists, portrait photographers, and videographers who demand consistent quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1358\" data-end=\"1374\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1375\" data-end=\"1517\"\u003e Portrait, wedding, reportage, event photography\u003cbr data-start=\"1417\" data-end=\"1420\"\u003e Travel, studio, professional video\u003cbr data-start=\"1457\" data-end=\"1460\"\u003e Creators looking for a versatile, high-end zoom lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1519\" data-end=\"1551\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1552\" data-end=\"1692\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1579\" data-end=\"1582\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1634\" data-end=\"1637\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1694\" data-end=\"1760\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207211544914,"sku":"132904|||","price":2177.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_132904_1.jpg?v=1764968714"},{"product_id":"132903","title":"Canon RF 15-35mm f\/2.8L IS USM","description":"\u003ch3 data-end=\"197\" data-start=\"128\"\u003e Canon RF 15-35mm f\/2.8 L IS USM – Ultra Versatile Pro Wide Angle\u003c\/h3\u003e\n\n\u003cp data-end=\"481\" data-start=\"199\"\u003e The Canon RF 15-35mm f\/2.8 L IS USM is the ultimate professional wide-angle zoom lens. Ideal for landscape, architecture, events, and video, it offers exceptional optical quality and a wide, constant aperture for premium results in any situation.\u003c\/p\u003e\n\n\u003ch3 data-end=\"501\" data-start=\"483\"\u003e Key features:\u003c\/h3\u003e\n\n \u003cp data-end=\"1153\" data-start=\"502\"\u003e\u003cstrong data-end=\"531\" data-start=\"502\"\u003eConstant f\/2.8 aperture\u003c\/strong\u003e : excellent low-light performance, controlled depth of field.\u003cbr data-end=\"608\" data-start=\"605\"\u003e \u003cstrong data-end=\"650\" data-start=\"608\"\u003eUltra-wide-angle focal range 15–35mm\u003c\/strong\u003e : perfect for landscape, indoor, reportage, vlogging.\u003cbr data-end=\"709\" data-start=\"706\"\u003e \u003cstrong data-end=\"750\" data-start=\"709\"\u003eImage stabilization up to 5 stops\u003c\/strong\u003e : sharp handheld photos, even in difficult conditions.\u003cbr data-end=\"814\" data-start=\"811\"\u003e \u003cstrong data-end=\"833\" data-start=\"814\"\u003eL Series Optics\u003c\/strong\u003e : high sharpness, minimized aberrations, impeccable color rendering.\u003cbr data-end=\"909\" data-start=\"906\"\u003e \u003cstrong data-end=\"928\" data-start=\"909\"\u003eNano USM motor\u003c\/strong\u003e : fast, quiet and smooth autofocus for photo and video.\u003cbr data-end=\"993\" data-start=\"990\"\u003e \u003cstrong data-end=\"1033\" data-start=\"993\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : resistant to the elements, for intensive professional use.\u003cbr data-end=\"1083\" data-start=\"1080\"\u003e \u003cstrong data-end=\"1120\" data-start=\"1083\"\u003eCustomizable control ring\u003c\/strong\u003e : quick and intuitive adjustments.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1191\" data-start=\"1155\"\u003e Designed for professionals and creators\u003c\/h3\u003e\n\n \u003cp data-end=\"1360\" data-start=\"1192\"\u003eCompact, bright and ultra-wide angle: an essential part of the Canon RF system for capturing the immersion of a scene, the grandeur of a place or the energy of an event.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1378\" data-start=\"1362\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1491\" data-start=\"1379\"\u003e Landscape, architecture, interior\u003cbr data-end=\"1414\" data-start=\"1411\"\u003e Wedding, reportage, event\u003cbr data-end=\"1449\" data-start=\"1446\"\u003e Video, vlogging, dynamic creative content\u003c\/p\u003e\n\n\u003ch3 data-end=\"1525\" data-start=\"1493\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1666\" data-start=\"1526\"\u003e 3-year Canon Swiss warranty\u003cbr data-end=\"1556\" data-start=\"1553\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1611\" data-start=\"1608\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1734\" data-start=\"1668\"\u003e 📸 Order online and enjoy in-store support. \u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207211610450,"sku":"132903|||","price":2190.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_132903_1.jpg?v=1764968642"},{"product_id":"132452","title":"Canon RF 85mm f\/1.2 L USM","description":"\u003ch3 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Canon RF 85mm f\/1.2 L USM – The Ultimate Portrait Photographer\u003c\/h3\u003e\n\n\u003cp data-start=\"175\" data-end=\"417\"\u003e The Canon RF 85mm f\/1.2 L USM is one of the most sought-after lenses for professional portraiture. Its very wide f\/1.2 aperture delivers sumptuous bokeh and exceptional sharpness on the subject, for unparalleled artistic results.\u003c\/p\u003e\n\n\u003ch3 data-start=\"419\" data-end=\"437\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"438\" data-end=\"981\"\u003e \u003cstrong data-start=\"438\" data-end=\"473\"\u003eUltra-bright f\/1.2 aperture\u003c\/strong\u003e : beautifully blurred backgrounds, ideal for isolating the subject. \u003cbr data-start=\"539\" data-end=\"542\"\u003e\u003cstrong data-start=\"542\" data-end=\"569\"\u003eL Series Optical Quality\u003c\/strong\u003e : Extreme sharpness, high micro-contrast and faithful colors.\u003cbr data-start=\"631\" data-end=\"634\"\u003e \u003cstrong data-start=\"634\" data-end=\"674\"\u003eIdeal focal length range for portraiture\u003c\/strong\u003e : natural compression and highlighting of the subject.\u003cbr data-start=\"726\" data-end=\"729\"\u003e \u003cstrong data-start=\"729\" data-end=\"763\"\u003eFast and accurate USM autofocus\u003c\/strong\u003e : perfect for portrait, wedding and high-end reportage.\u003cbr data-start=\"824\" data-end=\"827\"\u003e \u003cstrong data-start=\"827\" data-end=\"867\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : guaranteed professional use in all conditions.\u003cbr data-start=\"909\" data-end=\"912\"\u003e \u003cstrong data-start=\"912\" data-end=\"949\"\u003eCustomizable control ring\u003c\/strong\u003e : comfort and advanced ergonomics.\u003c\/p\u003e\n\n\u003ch3 data-start=\"983\" data-end=\"1029\"\u003e Designed for demanding professionals and creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1030\" data-end=\"1257\"\u003e This lens is a must-have for portrait, wedding, fashion photography, and any project seeking a premium aesthetic. It delivers a signature look and creamy bokeh that instantly enhances your subjects.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1259\" data-end=\"1275\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1276\" data-end=\"1409\"\u003e Professional portrait, fashion, artistic photography \u003cbr data-start=\"1329\" data-end=\"1332\"\u003eWedding, event, premium reportage\u003cbr data-start=\"1372\" data-end=\"1375\"\u003e High-end content creators\u003c\/p\u003e\n\n\u003ch3 data-start=\"1411\" data-end=\"1443\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1444\" data-end=\"1582\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1471\" data-end=\"1474\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1526\" data-end=\"1529\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1584\" data-end=\"1650\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207212331346,"sku":"132452|||","price":2590.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_132452_1.jpg?v=1764968563"},{"product_id":"130888","title":"Canon RF 50mm f\/1.2 L","description":"\u003ch3 data-end=\"161\" data-start=\"106\"\u003e Canon RF 50mm f\/1.2 L USM – Portrait Excellence\u003c\/h3\u003e\n\n\u003cp data-end=\"396\" data-start=\"163\"\u003e The Canon RF 50mm f\/1.2 L USM delivers exceptional image quality with spectacular bokeh. Its very wide f\/1.2 aperture allows you to enhance portraits and work in low light with unparalleled creative results.\u003c\/p\u003e\n\n\u003ch3 data-end=\"416\" data-start=\"398\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"999\" data-start=\"417\"\u003e \u003cstrong data-end=\"452\" data-start=\"417\"\u003eUltra-bright f\/1.2 aperture\u003c\/strong\u003e : shallow depth of field, beautiful background blur and low-light shooting.\u003cbr data-end=\"553\" data-start=\"550\"\u003e \u003cstrong data-end=\"580\" data-start=\"553\"\u003eL Series optical quality\u003c\/strong\u003e : extreme sharpness, high contrast and faithful colors. \u003cbr data-end=\"639\" data-start=\"636\"\u003e\u003cstrong data-end=\"677\" data-start=\"639\"\u003eFast and silent USM autofocus\u003c\/strong\u003e : ideal for portrait, reportage and video.\u003cbr data-end=\"723\" data-start=\"720\"\u003e \u003cstrong data-end=\"763\" data-start=\"723\"\u003ePremium and tropicalized construction\u003c\/strong\u003e : durable and reliable in all conditions.\u003cbr data-end=\"814\" data-start=\"811\"\u003e \u003cstrong data-end=\"851\" data-start=\"814\"\u003eCustomizable control ring\u003c\/strong\u003e : advanced ergonomics for instant adjustment of settings.\u003cbr data-end=\"916\" data-start=\"913\"\u003e \u003cstrong data-end=\"930\" data-start=\"916\"\u003eRF mount\u003c\/strong\u003e : maximized optical performance for modern Canon bodies.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1037\" data-start=\"1001\"\u003e Designed for professionals and creators\u003c\/h3\u003e\n\n\u003cp data-end=\"1267\" data-start=\"1038\"\u003e The 50mm f\/1.2 L is the perfect lens for magnifying subjects, revealing details, and delivering stunning aesthetics. It is particularly popular for portraiture, wedding photography, fashion, and high-end video.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1285\" data-start=\"1269\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1399\" data-start=\"1286\"\u003e Artistic and professional portraits\u003cbr data-end=\"1328\" data-start=\"1325\"\u003e Weddings, fashion, events\u003cbr data-end=\"1358\" data-start=\"1355\"\u003e Premium content creators and videographers\u003c\/p\u003e\n\n\u003ch3 data-end=\"1433\" data-start=\"1401\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1572\" data-start=\"1434\"\u003e 3-year Canon Swiss warranty \u003cbr data-end=\"1464\" data-start=\"1461\"\u003eProfessional after-sales service in our stores\u003cbr data-end=\"1519\" data-start=\"1516\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1640\" data-start=\"1574\"\u003e 📸 Order online and enjoy in-store support. \u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207212462418,"sku":"130888|||","price":2075.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_130888_1_d8f808de-778f-4d41-86e7-7f883b936b47.jpg?v=1764968442"},{"product_id":"130887","title":"Canon RF 28-70mm f\/2","description":"\u003ch3 data-start=\"125\" data-end=\"181\"\u003e Canon RF 28-70mm f\/2 L USM – Exceptional L-Series Zoom Lens\u003c\/h3\u003e\n\n \u003cp data-start=\"183\" data-end=\"460\"\u003eThe Canon RF 28-70mm f\/2 L USM delivers image quality comparable to prime lenses, with the flexibility of a zoom. Its constant f\/2 aperture, unique in this focal range, ensures exceptional optical performance and professional results in all conditions.\u003c\/p\u003e\n\n\u003ch3 data-start=\"462\" data-end=\"480\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"481\" data-end=\"1056\"\u003e \u003cstrong data-start=\"481\" data-end=\"508\"\u003eConstant f\/2 aperture\u003c\/strong\u003e : creamy bokeh, superb light handling, ideal for indoor and portrait use.\u003cbr data-start=\"588\" data-end=\"591\"\u003e \u003cstrong data-start=\"591\" data-end=\"618\"\u003eL Series optical quality\u003c\/strong\u003e : remarkable sharpness, rich colors and minimized aberrations.\u003cbr data-start=\"684\" data-end=\"687\"\u003e \u003cstrong data-start=\"687\" data-end=\"711\"\u003e28–70mm focal length range\u003c\/strong\u003e : maximum versatility — landscape, portrait, high-end reportage.\u003cbr data-start=\"780\" data-end=\"783\"\u003e \u003cstrong data-start=\"783\" data-end=\"818\"\u003eFast and quiet USM motor\u003c\/strong\u003e : reliable autofocus for professional photo and video.\u003cbr data-start=\"874\" data-end=\"877\"\u003e \u003cstrong data-start=\"877\" data-end=\"916\"\u003eRobust \u0026amp; tropicalized construction\u003c\/strong\u003e : designed to withstand harsh conditions. \u003cbr data-start=\"965\" data-end=\"968\"\u003e\u003cstrong data-start=\"968\" data-end=\"1005\"\u003eCustomizable control ring\u003c\/strong\u003e : direct exposure adjustment at your fingertips.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1058\" data-end=\"1094\"\u003e Designed for professionals and creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1095\" data-end=\"1283\"\u003e The RF 28-70mm f\/2 L is designed for those who want to replace multiple prime lenses with a single high-performance lens. Ideal for reportage, weddings, fashion, portraiture, and premium video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1285\" data-end=\"1301\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1302\" data-end=\"1423\"\u003e High-end portrait, wedding, fashion\u003cbr data-start=\"1339\" data-end=\"1342\"\u003e Reporting, event coverage, business travel\u003cbr data-start=\"1377\" data-end=\"1380\"\u003e Demanding content creators and videographers\u003c\/p\u003e\n\n\u003ch3 data-start=\"1425\" data-end=\"1457\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1458\" data-end=\"1596\"\u003e 3-year Canon Swiss warranty\u003cbr data-start=\"1485\" data-end=\"1488\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1540\" data-end=\"1543\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1598\" data-end=\"1664\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207212724562,"sku":"130887|||","price":2697.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_130887_1.jpg?v=1764968222"},{"product_id":"130886","title":"Canon RF 24-105mm f\/4 L IS USM","description":"\u003ch3 data-end=\"200\" data-start=\"134\" style=\"text-align: left;\"\u003e Canon RF 24-105mm f\/4 L IS USM – Versatile L-Series Zoom Lens\u003c\/h3\u003e\n\n\u003cp data-end=\"494\" data-start=\"197\"\u003e The Canon RF 24-105mm f\/4 L IS USM is a versatile and professional zoom lens designed to accompany all situations: portrait, landscape, travel, reportage… Its L-series optical quality, constant f\/4 aperture and image stabilization make it a reliable and high-performing lens for everyday use.\u003c\/p\u003e\n\n\u003ch3 data-end=\"514\" data-start=\"496\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1131\" data-start=\"515\"\u003e \u003cstrong data-end=\"542\" data-start=\"515\"\u003eConstant f\/4 aperture\u003c\/strong\u003e : stable exposure at all focal lengths, ideal for reportage.\u003cbr data-end=\"607\" data-start=\"604\"\u003e \u003cstrong data-end=\"640\" data-start=\"607\"\u003e5-stop optical stabilization\u003c\/strong\u003e : sharp images even when shooting handheld.\u003cbr data-end=\"678\" data-start=\"675\"\u003e \u003cstrong data-end=\"697\" data-start=\"678\"\u003eNano USM motor\u003c\/strong\u003e : fast, smooth and silent autofocus — perfect for video. \u003cbr data-end=\"761\" data-start=\"758\"\u003e\u003cstrong data-end=\"788\" data-start=\"761\"\u003eL Series optical quality\u003c\/strong\u003e : high sharpness, marked contrast, minimized aberrations.\u003cbr data-end=\"851\" data-start=\"848\"\u003e \u003cstrong data-end=\"882\" data-start=\"851\"\u003eVersatile 24-105mm focal length\u003c\/strong\u003e : from wide-angle to lightweight telephoto, to cover 90% of photo needs.\u003cbr data-end=\"961\" data-start=\"958\"\u003e \u003cstrong data-end=\"990\" data-start=\"961\"\u003eTropicalized construction\u003c\/strong\u003e : dust and moisture resistant for professional use.\u003cbr data-end=\"1066\" data-start=\"1063\"\u003e \u003cstrong data-end=\"1080\" data-start=\"1066\"\u003eRF mount\u003c\/strong\u003e : compatible with Canon full-frame mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1170\" data-start=\"1133\"\u003e Designed for professionals and enthusiasts\u003c\/h3\u003e\n\n\u003cp data-end=\"1358\" data-start=\"1171\"\u003e This is the ultimate \"do-it-all\" lens: ideal as a main lens for travel, weddings, events and everyday photography, while offering impeccable quality.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1376\" data-start=\"1360\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1490\" data-start=\"1377\"\u003e Reporting, weddings, events\u003cbr data-end=\"1412\" data-start=\"1409\"\u003e Portraits, landscape, travel\u003cbr data-end=\"1441\" data-start=\"1438\"\u003e Versatile photo and video with a single lens\u003c\/p\u003e\n\n\u003ch3 data-end=\"1524\" data-start=\"1492\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1663\" data-start=\"1525\"\u003e 3-year Canon Swiss warranty \u003cbr data-end=\"1555\" data-start=\"1552\"\u003eProfessional after-sales service in our stores\u003cbr data-end=\"1610\" data-start=\"1607\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1731\" data-start=\"1665\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Canon","offers":[{"title":"Default Title","offer_id":52207213117778,"sku":"130886|||","price":1148.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_130886_1.jpg?v=1764968143"},{"product_id":"jma725da","title":"Nikkor Z DX 16-50mm f\/2.8 VR Swiss guaranteed","description":"\u003ch3 data-start=\"134\" data-end=\"200\" style=\"text-align: left;\"\u003e Nikkor Z DX 16-50mm f\/2.8 VR – Compact Zoom Lens \u0026amp; Bright Aperture\u003c\/h3\u003e\n\n \u003cp data-start=\"178\" data-end=\"396\"\u003eThe Nikkor Z DX 16-50mm f\/2.8 VR is a versatile zoom lens designed for Nikon Z APS-C mirrorless cameras. Compact, lightweight and bright, it is ideal for everyday photography, travel, reportage or video creation on the go.\u003c\/p\u003e\n\n\u003ch3 data-start=\"398\" data-end=\"416\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"417\" data-end=\"1001\"\u003e \u003cstrong data-start=\"417\" data-end=\"460\"\u003eFocal range 16–50 mm (24–75 mm equivalent)\u003c\/strong\u003e : from wide-angle to portrait — covers all everyday situations.\u003cbr data-start=\"534\" data-end=\"537\"\u003e \u003cstrong data-start=\"537\" data-end=\"566\"\u003eConstant aperture f\/2.8\u003c\/strong\u003e : excellent in low light, pleasant bokeh, cinematic look in video.\u003cbr data-start=\"639\" data-end=\"642\"\u003e \u003cstrong data-start=\"642\" data-end=\"671\"\u003eIntegrated VR stabilization\u003c\/strong\u003e : sharp handheld photos and smoother video footage.\u003cbr data-start=\"729\" data-end=\"732\"\u003e \u003cstrong data-start=\"732\" data-end=\"765\"\u003eUltra-compact and lightweight format\u003c\/strong\u003e : perfect for creators on the go.\u003cbr data-start=\"810\" data-end=\"813\"\u003e \u003cstrong data-start=\"813\" data-end=\"847\"\u003eFast and silent autofocus\u003c\/strong\u003e : ideal for subject tracking and video. \u003cbr data-start=\"897\" data-end=\"900\"\u003e\u003cstrong data-start=\"900\" data-end=\"927\"\u003eModern optical quality\u003c\/strong\u003e : very good sharpness and natural rendering on the latest generation DX sensors.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1003\" data-end=\"1039\"\u003e Designed for mobile creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1040\" data-end=\"1173\"\u003e A versatile, lightweight and bright zoom lens — the ideal lens to leave permanently on your camera to capture every occasion.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1175\" data-end=\"1191\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1192\" data-end=\"1303\"\u003e Travel \u0026amp; Reportage\u003cbr data-start=\"1210\" data-end=\"1213\"\u003e Lifestyle, family, portrait\u003cbr data-start=\"1241\" data-end=\"1244\"\u003e Content creation \u0026amp; vlog\u003cbr data-start=\"1270\" data-end=\"1273\"\u003e Street photography \u0026amp; everyday use\u003c\/p\u003e\n\n\u003ch3 data-start=\"1305\" data-end=\"1337\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1338\" data-end=\"1478\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1365\" data-end=\"1368\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1420\" data-end=\"1423\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1480\" data-end=\"1546\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209957863762,"sku":"JMA725DA|||","price":787.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_144246_01.jpg?v=1765029744"},{"product_id":"jma724da","title":"Nikon Z 24-70mm f\/2.8 S II Swiss warranty ","description":"\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\n\u003cdiv data-message-model-slug=\"gpt-5-1\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" dir=\"auto\" data-message-id=\"96fcb69e-aef5-4937-8d08-56e74839d38c\" data-message-author-role=\"assistant\"\u003e\n\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\n\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 24-70mm f\/2.8 S II – Pro Standard Zoom \u0026amp; Ultimate Quality\u003c\/h4\u003e\n\n\u003cp data-end=\"472\" data-start=\"203\"\u003e The Nikkor Z 24-70mm f\/2.8 S II is the next generation of Nikon's professional standard zoom lens. It offers even better image quality, faster autofocus, and improved ergonomics—the essential lens for demanding photographers and videographers.\u003c\/p\u003e\n\n\u003ch3 data-end=\"492\" data-start=\"474\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1269\" data-start=\"493\"\u003e \u003cstrong data-end=\"518\" data-start=\"493\"\u003e24–70 mm focal length range\u003c\/strong\u003e : the essential zoom lens for portrait, wedding, reportage, landscape and video.\u003cbr data-end=\"598\" data-start=\"595\"\u003e \u003cstrong data-end=\"627\" data-start=\"598\"\u003eConstant aperture f\/2.8\u003c\/strong\u003e : superb bokeh, excellent low-light performance, cinematic look. \u003cbr data-end=\"706\" data-start=\"703\"\u003e\u003cstrong data-end=\"740\" data-start=\"706\"\u003eNext generation S series\u003c\/strong\u003e : extreme edge-to-edge sharpness, increased contrast, faithful colors and minimized aberrations.\u003cbr data-end=\"833\" data-start=\"830\"\u003e \u003cstrong data-end=\"879\" data-start=\"833\"\u003eEven faster and quieter autofocus\u003c\/strong\u003e : improved precision for eye tracking and movement.\u003cbr data-end=\"944\" data-start=\"941\"\u003e \u003cstrong data-end=\"984\" data-start=\"944\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : designed for professional conditions outdoors and in the studio.\u003cbr data-end=\"1047\" data-start=\"1044\"\u003e \u003cstrong data-end=\"1070\" data-start=\"1047\"\u003eImproved ergonomics\u003c\/strong\u003e : customizable control, pro feel, smoother rings and modernized display screen.\u003cbr data-end=\"1166\" data-start=\"1163\"\u003e \u003cstrong data-end=\"1213\" data-start=\"1166\"\u003eOptimized for high-resolution cameras\u003c\/strong\u003e : exceptional rendering on the latest Nikon Z mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1317\" data-start=\"1271\"\u003e Designed for professionals and passionate creators\u003c\/h3\u003e\n\n\u003cp data-end=\"1461\" data-start=\"1318\"\u003e The ultimate high-end all-purpose zoom lens — every job, every trip, every shoot is covered with impeccable quality.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1479\" data-start=\"1463\"\u003e Ideal for:\u003c\/h3\u003e\n\n \u003cp data-end=\"1596\" data-start=\"1480\"\u003eWedding, portrait \u0026amp; lifestyle\u003cbr data-end=\"1512\" data-start=\"1509\"\u003e Reporting \u0026amp; Events\u003cbr data-end=\"1539\" data-start=\"1536\"\u003e Landscape, urban \u0026amp; travel\u003cbr data-end=\"1566\" data-start=\"1563\"\u003e Professional video production\u003c\/p\u003e\n\n\u003ch3 data-end=\"1630\" data-start=\"1598\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1771\" data-start=\"1631\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-end=\"1661\" data-start=\"1658\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1716\" data-start=\"1713\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1839\" data-start=\"1773\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209958551890,"sku":"JMA724DA|||","price":2197.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_143993_01.jpg?v=1765029650"},{"product_id":"jma111da","title":"Nikkor Z 35mm f\/1.2 S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 35mm f\/1.2 S – Bright \u0026amp; Creative Wide-Angle High Resolution\u003c\/h4\u003e\n\n\u003cp data-start=\"188\" data-end=\"507\"\u003e The Nikkor Z 35mm f\/1.2 S is a very high-quality lens, designed to offer exceptional sharpness, a very wide aperture, and great artistic freedom. It is perfectly suited for street photography, landscapes, environmental portraits, travel, creative video, or projects demanding high image quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"509\" data-end=\"527\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"528\" data-end=\"1258\"\u003e \u003cstrong data-start=\"528\" data-end=\"544\"\u003e35mm focal length\u003c\/strong\u003e : wide field of view, ideal for immersive scenes — street, reportage, landscape or interior. \u003cbr data-start=\"632\" data-end=\"635\"\u003e\u003cstrong data-start=\"635\" data-end=\"670\"\u003eUltra-bright f\/1.2 aperture\u003c\/strong\u003e : great control of depth of field, creamy bokeh and superb low-light performance.\u003cbr data-start=\"765\" data-end=\"768\"\u003e \u003cstrong data-start=\"768\" data-end=\"811\"\u003eS Series optical quality (high-end)\u003c\/strong\u003e : maximum sharpness, high contrast, faithful color rendering — excellent on high-resolution sensors.\u003cbr data-start=\"918\" data-end=\"921\"\u003e \u003cstrong data-start=\"921\" data-end=\"963\"\u003eFast, smooth and silent autofocus\u003c\/strong\u003e : perfect for video or action photography.\u003cbr data-start=\"1010\" data-end=\"1013\"\u003e \u003cstrong data-start=\"1013\" data-end=\"1053\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : resistant to harsh conditions, suitable for travel and intensive shooting.\u003cbr data-start=\"1146\" data-end=\"1149\"\u003e \u003cstrong data-start=\"1149\" data-end=\"1172\"\u003eOptimized Z mount\u003c\/strong\u003e : modern Nikon technologies to get the most out of full-frame mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1260\" data-end=\"1314\"\u003e Designed for demanding and versatile creators\u003c\/h3\u003e\n\n \u003cp data-start=\"1315\" data-end=\"1525\"\u003eThe Z 35mm f\/1.2 S is ideal for those seeking very high-end image quality, cinematic rendering and great flexibility — whether in reportage, travel, portrait or artistic creation.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1527\" data-end=\"1543\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1544\" data-end=\"1731\"\u003e Street photography, reportage, travel\u003cbr data-start=\"1575\" data-end=\"1578\"\u003e Landscape, architecture, interior\u003cbr data-start=\"1610\" data-end=\"1613\"\u003e Environmental portrait, lifestyle, documentary\u003cbr data-start=\"1662\" data-end=\"1665\"\u003e Videographers \u0026amp; creators looking for a cinematic and luminous look\u003c\/p\u003e\n\n\u003ch3 data-start=\"1733\" data-end=\"1765\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1766\" data-end=\"1906\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1793\" data-end=\"1796\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1848\" data-end=\"1851\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1908\" data-end=\"1974\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209959371090,"sku":"JMA111DA|||","price":2648.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_142683_1.jpg?v=1765029519"},{"product_id":"142076","title":"Nikkor Z 50mm f\/1.4 Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 50mm f\/1.4 – Standard Bright \u0026amp; Natural Rendering\u003c\/h4\u003e\n\n\u003cp data-start=\"169\" data-end=\"429\"\u003e The Nikkor Z 50mm f\/1.4 is a versatile prime lens, ideal for everyday photography as well as more artistic creations. Its standard focal length and bright aperture make it an excellent choice for portraiture, reportage, travel, and video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"431\" data-end=\"449\"\u003e Key features:\u003c\/h3\u003e\n\n \u003cp data-start=\"450\" data-end=\"1023\"\u003e\u003cstrong data-start=\"450\" data-end=\"466\"\u003e50mm focal length\u003c\/strong\u003e : natural rendering, perfect for portrait, lifestyle, street scenes and reportage.\u003cbr data-start=\"545\" data-end=\"548\"\u003e \u003cstrong data-start=\"548\" data-end=\"577\"\u003eBright f\/1.4 aperture\u003c\/strong\u003e : superb light management, soft bokeh and controlled depth of field.\u003cbr data-start=\"655\" data-end=\"658\"\u003e \u003cstrong data-start=\"658\" data-end=\"688\"\u003eModern, high-quality optics\u003c\/strong\u003e : very good sharpness, solid contrast and beautiful colors.\u003cbr data-start=\"743\" data-end=\"746\"\u003e \u003cstrong data-start=\"746\" data-end=\"777\"\u003eFast and discreet autofocus\u003c\/strong\u003e : ideal for moving subjects and video shooting.\u003cbr data-start=\"829\" data-end=\"832\"\u003e \u003cstrong data-start=\"832\" data-end=\"867\"\u003eCompact and reliable construction\u003c\/strong\u003e : lightweight design, ideal for everyday use and travel.\u003cbr data-start=\"921\" data-end=\"924\"\u003e \u003cstrong data-start=\"924\" data-end=\"937\"\u003eZ mount\u003c\/strong\u003e : optimized for Nikon mirrorless cameras with excellent light transmission.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1025\" data-end=\"1068\"\u003e Designed for versatile photographers\u003c\/h3\u003e\n\n\u003cp data-start=\"1069\" data-end=\"1196\"\u003e A bright 50mm lens that excels in both portrait and documentary photography, while remaining discreet and easy to carry.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1198\" data-end=\"1214\"\u003e Ideal for:\u003c\/h3\u003e\n\n \u003cp data-start=\"1215\" data-end=\"1347\"\u003ePortraits, lifestyle\u003cbr data-start=\"1235\" data-end=\"1238\"\u003e Report, street, travel\u003cbr data-start=\"1260\" data-end=\"1263\"\u003e Creative photography \u0026amp; low light\u003cbr data-start=\"1294\" data-end=\"1297\"\u003e Creators looking for a versatile, bright 50mm lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1349\" data-end=\"1381\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1382\" data-end=\"1522\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1409\" data-end=\"1412\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1464\" data-end=\"1467\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1524\" data-end=\"1590\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209960124754,"sku":"142076|||","price":398.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_142076_1.jpg?v=1765029400"},{"product_id":"141721","title":"Nikkor Z 35mm f\/1.4 Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 35mm f\/1.4 – Wide-Angle \/ Standard Bright \u0026amp; Creative\u003c\/h4\u003e\n\n\u003cp data-start=\"169\" data-end=\"422\"\u003e The Nikkor Z 35mm f\/1.4 is a versatile and bright prime lens, ideal for those who want to combine image quality, a wide aperture, and a compact size. Perfect for reportage, street photography, environmental portraiture, landscapes, or creative video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"424\" data-end=\"442\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"443\" data-end=\"1005\"\u003e \u003cstrong data-start=\"443\" data-end=\"459\"\u003e35mm focal length\u003c\/strong\u003e : natural and versatile field of view — ideal for street, landscape, lifestyle, reportage. \u003cbr data-start=\"538\" data-end=\"541\"\u003e\u003cstrong data-start=\"541\" data-end=\"570\"\u003eBright f\/1.4 aperture\u003c\/strong\u003e : beautiful depth of field, excellent bokeh and good low-light performance.\u003cbr data-start=\"655\" data-end=\"658\"\u003e \u003cstrong data-start=\"658\" data-end=\"683\"\u003eHigh optical quality\u003c\/strong\u003e : precise sharpness, high contrast and faithful color rendering.\u003cbr data-start=\"745\" data-end=\"748\"\u003e \u003cstrong data-start=\"748\" data-end=\"782\"\u003eFast and silent autofocus\u003c\/strong\u003e : suitable for both photo and video.\u003cbr data-start=\"820\" data-end=\"823\"\u003e \u003cstrong data-start=\"823\" data-end=\"847\"\u003eRobust construction\u003c\/strong\u003e : designed to last and suitable for regular use.\u003cbr data-start=\"908\" data-end=\"911\"\u003e \u003cstrong data-start=\"911\" data-end=\"929\"\u003eCompact size\u003c\/strong\u003e : easy to carry, convenient for travel, street use, photo outings.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1007\" data-end=\"1047\"\u003e Designed for versatile creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1048\" data-end=\"1206\"\u003e An ideal lens for those who want to capture varied scenes with great freedom — urban, nature, portrait, travel — without having to use multiple lenses.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1208\" data-end=\"1224\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1225\" data-end=\"1405\"\u003e Street photography, daily life, reportage\u003cbr data-start=\"1271\" data-end=\"1274\"\u003e Urban landscape or nature, travel \u003cbr data-start=\"1306\" data-end=\"1309\"\u003eEnvironmental portraits, lifestyle\u003cbr data-start=\"1346\" data-end=\"1349\"\u003e Videographers looking for a bright and versatile lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1407\" data-end=\"1439\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1440\" data-end=\"1580\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1467\" data-end=\"1470\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1522\" data-end=\"1525\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1582\" data-end=\"1648\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209960780114,"sku":"141721|||","price":547.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_141721_1.jpg?v=1765029304"},{"product_id":"140361","title":"Nikkor Z 28-400mm f\/4-8 VR Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 28-400mm f\/4-8 VR – All-in-One Zoom Lens \u0026amp; Maximum Versatility\u003c\/h4\u003e\n\n\u003cp data-start=\"161\" data-end=\"427\"\u003e The Nikkor Z 28-400mm f\/4-8 VR is an ultra-versatile zoom lens that can cover almost any situation: landscape, portrait, sport, animals, travel… It offers a very large focal range in a unique format, ideal for those who want to travel light.\u003c\/p\u003e\n\n\u003ch3 data-start=\"429\" data-end=\"447\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"448\" data-end=\"984\"\u003e \u003cstrong data-start=\"448\" data-end=\"474\"\u003eFocal length range 28–400 mm\u003c\/strong\u003e : from wide-angle to super-telephoto — one lens to do it all.\u003cbr data-start=\"541\" data-end=\"544\"\u003e \u003cstrong data-start=\"544\" data-end=\"573\"\u003eIntegrated VR stabilization\u003c\/strong\u003e : sharp images handheld, even at long focal lengths. \u003cbr data-start=\"625\" data-end=\"628\"\u003e\u003cstrong data-start=\"628\" data-end=\"658\"\u003eCompact and practical size\u003c\/strong\u003e : perfect for travel, hiking and impromptu outings.\u003cbr data-start=\"721\" data-end=\"724\"\u003e \u003cstrong data-start=\"724\" data-end=\"758\"\u003eFast and silent autofocus\u003c\/strong\u003e : suitable for both photo and video.\u003cbr data-start=\"796\" data-end=\"799\"\u003e \u003cstrong data-start=\"799\" data-end=\"821\"\u003eModern design\u003c\/strong\u003e : good control of aberrations and vignetting across the entire range.\u003cbr data-start=\"888\" data-end=\"891\"\u003e \u003cstrong data-start=\"891\" data-end=\"940\"\u003eExcellent range\/price\/size ratio\u003c\/strong\u003e : ideal as a single lens for everyday use.\u003c\/p\u003e\n\n\u003ch3 data-start=\"986\" data-end=\"1030\"\u003e Designed for versatility and mobility\u003c\/h3\u003e\n\n\u003cp data-start=\"1031\" data-end=\"1167\"\u003e A lens designed to avoid changing lenses — perfect for traveling light while being ready to capture any subject.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1169\" data-end=\"1185\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1186\" data-end=\"1364\"\u003e Travel, hiking, reportage\u003cbr data-start=\"1214\" data-end=\"1217\"\u003e Portraits, street scenes, family\u003cbr data-start=\"1250\" data-end=\"1253\"\u003e Nature, accessible wildlife, amateur sport\u003cbr data-start=\"1292\" data-end=\"1295\"\u003e Users looking for a single lens for all occasions\u003c\/p\u003e\n\n\u003ch3 data-start=\"1366\" data-end=\"1398\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1399\" data-end=\"1539\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1426\" data-end=\"1429\"\u003e Professional after-sales service in our stores \u003cbr data-start=\"1481\" data-end=\"1484\"\u003eFree in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1541\" data-end=\"1607\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209964679506,"sku":"140361|||","price":1157.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_140361_1.jpg?v=1765029205"},{"product_id":"jma505da","title":"Nikon Z 600mm f6.3 VR S Swiss warranty","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 600mm f\/6.3 VR S – Compact Long Range \u0026amp; Telephoto Lens\u003c\/h4\u003e\n\n\u003cp data-start=\"157\" data-end=\"466\"\u003e The Nikkor Z 600mm f\/6.3 VR S is a long-range telephoto lens from the S series designed to capture distant subjects with high precision. Thanks to its moderate weight and effective image stabilization, it offers an excellent balance of range, portability, and reliability for wildlife, sports, or aviation photography.\u003c\/p\u003e\n\n\u003ch3 data-start=\"468\" data-end=\"486\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"487\" data-end=\"1183\"\u003e \u003cstrong data-start=\"487\" data-end=\"504\"\u003e600mm focal length\u003c\/strong\u003e : ideal range for wildlife, nature, aviation or long-distance landscapes.\u003cbr data-start=\"592\" data-end=\"595\"\u003e \u003cstrong data-start=\"595\" data-end=\"614\"\u003ef\/6.3 aperture\u003c\/strong\u003e : compromise between depth of field, size, weight and optical performance.\u003cbr data-start=\"693\" data-end=\"696\"\u003e \u003cstrong data-start=\"696\" data-end=\"725\"\u003eEffective VR stabilization\u003c\/strong\u003e : sharp handheld photos, even at long focal lengths. \u003cbr data-start=\"777\" data-end=\"780\"\u003e\u003cstrong data-start=\"780\" data-end=\"804\"\u003eS Series construction\u003c\/strong\u003e : high sharpness, faithful color rendering and well-controlled aberrations.\u003cbr data-start=\"877\" data-end=\"880\"\u003e \u003cstrong data-start=\"880\" data-end=\"914\"\u003eFast and silent autofocus\u003c\/strong\u003e : smooth subject tracking, suitable for both video and photos.\u003cbr data-start=\"977\" data-end=\"980\"\u003e \u003cstrong data-start=\"980\" data-end=\"1013\"\u003eOptimized weight for a 600mm\u003c\/strong\u003e : more maneuverable than a traditional 600mm, suitable for long outings or safaris.\u003cbr data-start=\"1094\" data-end=\"1097\"\u003e \u003cstrong data-start=\"1097\" data-end=\"1118\"\u003eModern Z mount\u003c\/strong\u003e : optimal compatibility with Nikon Z full-frame mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1185\" data-end=\"1236\"\u003e Designed for photographers of distant subjects\u003c\/h3\u003e\n\n\u003cp data-start=\"1237\" data-end=\"1397\"\u003e A telephoto lens designed for those who want to capture the extra-large distance — wildlife, distant landscapes, airplanes, birds, distant action scenes.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1399\" data-end=\"1415\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1416\" data-end=\"1591\"\u003e Wildlife, birds, safari\u003cbr data-start=\"1448\" data-end=\"1451\"\u003e Sport, aviation, show, action\u003cbr data-start=\"1485\" data-end=\"1488\"\u003e Distant landscapes, mountains, nature\u003cbr data-start=\"1524\" data-end=\"1527\"\u003e Photographers looking for a long but portable telephoto lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1593\" data-end=\"1625\"\u003e Why buy from us?\u003c\/h3\u003e\n\n \u003cp data-start=\"1626\" data-end=\"1766\"\u003eNikon Switzerland 3-year warranty\u003cbr data-start=\"1653\" data-end=\"1656\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1708\" data-end=\"1711\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1768\" data-end=\"1834\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209966842194,"sku":"JMA505DA|||","price":4648.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_139278_1.jpg?v=1765029068"},{"product_id":"nikkor-z-180-600mm-f-5-6-6-3","title":"Nikkor Z 180-600mm f\/5.6-6.3 VR Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 180-600mm f\/5.6-6.3 VR – Versatile Ultra Telephoto Zoom\u003c\/h4\u003e\n\n\u003cp data-start=\"196\" data-end=\"505\"\u003e The Nikkor Z 180-600mm f\/5.6-6.3 VR is a versatile super telephoto lens designed for wildlife, sports, and action photographers who want long reach without sacrificing mobility or breaking the bank. Lightweight for its class, stabilized, and high-performing, it's perfect for long distances.\u003c\/p\u003e\n\n\u003ch3 data-start=\"507\" data-end=\"525\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"526\" data-end=\"1195\"\u003e \u003cstrong data-start=\"526\" data-end=\"553\"\u003eFocal length 180–600 mm\u003c\/strong\u003e : ideal coverage for animals, birds, aviation and outdoor sports.\u003cbr data-start=\"625\" data-end=\"628\"\u003e \u003cstrong data-start=\"628\" data-end=\"644\"\u003eInternal zoom\u003c\/strong\u003e : fixed length — more comfortable and better balance when handheld. \u003cbr data-start=\"715\" data-end=\"718\"\u003e\u003cstrong data-start=\"718\" data-end=\"747\"\u003eEffective VR stabilization\u003c\/strong\u003e : sharp photos even at long focal lengths.\u003cbr data-start=\"786\" data-end=\"789\"\u003e \u003cstrong data-start=\"789\" data-end=\"823\"\u003eFast and silent autofocus\u003c\/strong\u003e : perfect for tracking moving subjects, in photos or videos.\u003cbr data-start=\"892\" data-end=\"895\"\u003e \u003cstrong data-start=\"895\" data-end=\"934\"\u003eRobust \u0026amp; tropicalized construction\u003c\/strong\u003e : designed for the outdoors, nature and harsh conditions.\u003cbr data-start=\"1000\" data-end=\"1003\"\u003e \u003cstrong data-start=\"1003\" data-end=\"1041\"\u003eZ teleconverter compatibility\u003c\/strong\u003e : extended range up to 840 mm or 1200 mm if required.\u003cbr data-start=\"1099\" data-end=\"1102\"\u003e \u003cstrong data-start=\"1102\" data-end=\"1145\"\u003eExcellent range\/weight\/price ratio\u003c\/strong\u003e : perfect for demanding wildlife photographers.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1197\" data-end=\"1227\"\u003e Designed to go further\u003c\/h3\u003e\n\n\u003cp data-start=\"1228\" data-end=\"1364\"\u003e A long-range zoom that follows photographers wherever the action is: forest, mountain, safari, sports field or airport runway.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1366\" data-end=\"1382\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1383\" data-end=\"1537\"\u003e Wildlife \u0026amp; Ornithology\u003cbr data-start=\"1403\" data-end=\"1406\"\u003e Outdoor sports and action\u003cbr data-start=\"1435\" data-end=\"1438\"\u003e Aviation, events, distant landscapes \u003cbr data-start=\"1480\" data-end=\"1483\"\u003ePhotographers looking for a very long, flexible focal length\u003c\/p\u003e\n\n\u003ch3 data-start=\"1539\" data-end=\"1571\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1572\" data-end=\"1712\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1599\" data-end=\"1602\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1654\" data-end=\"1657\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1714\" data-end=\"1780\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52209970839890,"sku":"NIKKOR Z 180-600MM F\/5.6-6.3|||","price":1657.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_138782_1_Z180-600_5.6-6.3_angle1.jpg?v=1765028930"},{"product_id":"nikkor-z-70-180mm-f-2-8","title":"Nikkor Z 70-180mm f\/2.8 Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 70-180mm f\/2.8 – Bright \u0026amp; Versatile Telephoto Zoom\u003c\/h4\u003e\n\n\u003cp data-start=\"173\" data-end=\"467\"\u003e The Nikkor Z 70-180mm f\/2.8 is a lightweight and high-performance telephoto zoom lens designed to offer a wide, constant aperture in a compact and affordable format. Ideal for portraiture, amateur sports, and travel, it allows you to work in low light while maintaining excellent image quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"469\" data-end=\"487\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"488\" data-end=\"1035\"\u003e \u003cstrong data-start=\"488\" data-end=\"517\"\u003eConstant aperture f\/2.8\u003c\/strong\u003e : controlled depth of field, excellent performance in low light.\u003cbr data-start=\"593\" data-end=\"596\"\u003e \u003cstrong data-start=\"596\" data-end=\"622\"\u003eFocal length 70–180 mm\u003c\/strong\u003e : ideal for portraits, light action and distant scenes. \u003cbr data-start=\"683\" data-end=\"686\"\u003e\u003cstrong data-start=\"686\" data-end=\"720\"\u003eFast and silent autofocus\u003c\/strong\u003e : suitable for creative photography and video.\u003cbr data-start=\"765\" data-end=\"768\"\u003e \u003cstrong data-start=\"768\" data-end=\"796\"\u003eLightweight and easy to handle\u003c\/strong\u003e : perfect for long outings, travel and hybrid use.\u003cbr data-start=\"864\" data-end=\"867\"\u003e \u003cstrong data-start=\"867\" data-end=\"900\"\u003eCareful and reliable construction\u003c\/strong\u003e : designed to withstand demanding use.\u003cbr data-start=\"943\" data-end=\"946\"\u003e \u003cstrong data-start=\"946\" data-end=\"986\"\u003eExcellent performance\/price ratio\u003c\/strong\u003e : an affordable alternative to professional f\/2.8 lenses.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1037\" data-end=\"1077\"\u003e Designed for versatile creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1078\" data-end=\"1218\"\u003e A bright, compact and modern telephoto zoom lens that covers the essential needs of portrait, action and reportage photography.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1220\" data-end=\"1236\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1237\" data-end=\"1380\"\u003e Portraits, lifestyle, family\u003cbr data-start=\"1266\" data-end=\"1269\"\u003e Sport and light action\u003cbr data-start=\"1291\" data-end=\"1294\"\u003e Travel, street photography, reportage\u003cbr data-start=\"1325\" data-end=\"1328\"\u003e Creators looking for an affordable bright telephoto zoom\u003c\/p\u003e\n\n\u003ch3 data-start=\"1382\" data-end=\"1414\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1415\" data-end=\"1555\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1442\" data-end=\"1445\"\u003e Professional after-sales service in our stores \u003cbr data-start=\"1497\" data-end=\"1500\"\u003eFree in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1557\" data-end=\"1623\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210009473362,"sku":"NIKKOR Z 70-180MM F\/2.8|||","price":915.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_138780_1_Z70-180_2.8_angle1.jpg?v=1765028868"},{"product_id":"138435","title":"Nikkor Z 85mm f1.2 S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 85mm f\/1.2 S – Professional Portrait \u0026amp; Exceptional Bokeh\u003c\/h4\u003e\n\n\u003cp data-end=\"457\" data-start=\"181\"\u003e The Nikkor Z 85mm f\/1.2 S is an ultra-bright portrait lens offering unparalleled artistic results. Designed for premium wedding, fashion, and portrait photographers, it delivers exceptional sharpness and a deep, creamy bokeh, ideal for highlighting the subject.\u003c\/p\u003e\n\n\u003ch3 data-end=\"477\" data-start=\"459\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-end=\"1110\" data-start=\"478\"\u003e \u003cstrong data-end=\"505\" data-start=\"478\"\u003eExtreme f\/1.2 aperture\u003c\/strong\u003e : ultra-shallow depth of field, superb subject separation and low-light performance.\u003cbr data-end=\"608\" data-start=\"605\"\u003e \u003cstrong data-end=\"624\" data-start=\"608\"\u003e85mm focal length\u003c\/strong\u003e : the benchmark for portraiture — ideal facial compression and natural aesthetics.\u003cbr data-end=\"715\" data-start=\"712\"\u003e \u003cstrong data-end=\"740\" data-start=\"715\"\u003eHigh-end S series\u003c\/strong\u003e : exceptional sharpness, accurate color rendering, high contrast. \u003cbr data-end=\"813\" data-start=\"810\"\u003e\u003cstrong data-end=\"842\" data-start=\"813\"\u003eSoft and cinematic bokeh\u003c\/strong\u003e : silky transitions and a unique artistic rendering.\u003cbr data-end=\"899\" data-start=\"896\"\u003e \u003cstrong data-end=\"929\" data-start=\"899\"\u003eFast and accurate autofocus\u003c\/strong\u003e : ideal for moving subjects, excellent eye tracking.\u003cbr data-end=\"997\" data-start=\"994\"\u003e \u003cstrong data-end=\"1036\" data-start=\"997\"\u003ePremium \u0026amp; tropicalized construction\u003c\/strong\u003e : designed for intensive professional use in the studio as well as outdoors.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1154\" data-start=\"1112\"\u003e Designed for discerning portrait artists\u003c\/h3\u003e\n\n\u003cp data-end=\"1296\" data-start=\"1155\"\u003e Exceptional optics designed for those who want a highly aesthetic result, a strong visual signature and impeccable quality.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1314\" data-start=\"1298\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1466\" data-start=\"1315\"\u003e Professional \u0026amp; artistic portraits\u003cbr data-end=\"1345\" data-start=\"1342\"\u003e Fashion, wedding, studio\u003cbr data-end=\"1369\" data-start=\"1366\"\u003e Lifestyle \u0026amp; high-end reportage\u003cbr data-end=\"1407\" data-start=\"1404\"\u003e Creators seeking ultimate image quality and blur\u003c\/p\u003e\n\n\u003ch3 data-end=\"1500\" data-start=\"1468\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1641\" data-start=\"1501\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-end=\"1531\" data-start=\"1528\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1586\" data-start=\"1583\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"1709\" data-start=\"1643\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210013798738,"sku":"138435|||","price":2498.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_138435_1.jpg?v=1765028727"},{"product_id":"138093","title":"Nikkor Z 600mm f\/4 TC VR S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 600mm f\/4 TC VR S – Pro Telephoto Lens with Built-in Converter \u0026amp; Ultimate Performance\u003c\/h4\u003e\n\n\u003cp data-start=\"214\" data-end=\"505\"\u003e The Nikkor Z 600mm f\/4 TC VR S is a professional super telephoto lens at the top of Nikon's S-line range. Designed for sports, wildlife, and long-distance action, it incorporates a 1.4x teleconverter to instantly extend reach while maintaining exceptional optical quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"507\" data-end=\"525\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"526\" data-end=\"1313\"\u003e \u003cstrong data-start=\"526\" data-end=\"543\"\u003e600mm focal length\u003c\/strong\u003e : impressive range for distant subjects — sports, animals, aviation, action reporting.\u003cbr data-start=\"637\" data-end=\"640\"\u003e \u003cstrong data-start=\"640\" data-end=\"667\"\u003eBright f\/4 aperture\u003c\/strong\u003e : ideal in low light with a beautiful and deep bokeh.\u003cbr data-start=\"730\" data-end=\"733\"\u003e \u003cstrong data-start=\"733\" data-end=\"767\"\u003eBuilt-in 1.4x teleconverter\u003c\/strong\u003e : instantly extends the range to \u003cstrong data-start=\"802\" data-end=\"818\"\u003e840mm f\/5.6\u003c\/strong\u003e , without changing lenses. \u003cbr data-start=\"844\" data-end=\"847\"\u003e\u003cstrong data-start=\"847\" data-end=\"872\"\u003eUltra-premium S series\u003c\/strong\u003e : exceptional sharpness, high contrast, faithful color rendering.\u003cbr data-start=\"938\" data-end=\"941\"\u003e \u003cstrong data-start=\"941\" data-end=\"969\"\u003eAdvanced VR stabilization\u003c\/strong\u003e : highly effective for sharp handheld images.\u003cbr data-start=\"1026\" data-end=\"1029\"\u003e \u003cstrong data-start=\"1029\" data-end=\"1069\"\u003eUltra-fast and silent autofocus\u003c\/strong\u003e : perfectly suited for tracking fast-moving subjects.\u003cbr data-start=\"1120\" data-end=\"1123\"\u003e \u003cstrong data-start=\"1123\" data-end=\"1162\"\u003eRobust \u0026amp; tropicalized construction\u003c\/strong\u003e : designed for intensive professional use in all conditions.\u003cbr data-start=\"1219\" data-end=\"1222\" data-is-only-node=\"\"\u003e \u003cstrong data-start=\"1222\" data-end=\"1269\"\u003eCompatibility with external Z teleconverters\u003c\/strong\u003e : even greater range if required.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1315\" data-end=\"1363\"\u003e Designed for extreme action photographers\u003c\/h3\u003e\n\n\u003cp data-start=\"1364\" data-end=\"1505\"\u003e A high-level tool designed for professional photographers demanding the best possible image quality over very long distances.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1507\" data-end=\"1523\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1524\" data-end=\"1683\"\u003e Outdoor sports \u0026amp; events\u003cbr data-start=\"1555\" data-end=\"1558\"\u003e Wildlife, ornithology, animals in motion\u003cbr data-start=\"1599\" data-end=\"1602\"\u003e Aviation \u0026amp; Nature Photography \u003cbr data-start=\"1637\" data-end=\"1640\"\u003eLong-distance professional reporting\u003c\/p\u003e\n\n\u003ch3 data-start=\"1685\" data-end=\"1717\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1718\" data-end=\"1858\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1745\" data-end=\"1748\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1800\" data-end=\"1803\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1860\" data-end=\"1926\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210013962578,"sku":"138093|||","price":14598.0,"currency_code":"CHF","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_137296_1_f15c25ed-95cf-4f6a-9db1-471ba77e28af.jpg?v=1765028172"},{"product_id":"137977","title":"Nikkor Z 17-28mm f\/2.8 S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 17-28mm f\/2.8 S – Bright \u0026amp; Versatile Wide-Angle\u003c\/h4\u003e\n\n\u003cp data-start=\"163\" data-end=\"408\"\u003e The Nikkor Z 17-28mm f\/2.8 S is a lightweight and bright wide-angle zoom lens, ideal for landscapes, travel, architecture, and video. It combines an f\/2.8 aperture, a compact size, and excellent image quality, making it perfect for mobile creators.\u003c\/p\u003e\n\n\u003ch3 data-start=\"410\" data-end=\"428\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"429\" data-end=\"1035\"\u003e \u003cstrong data-start=\"429\" data-end=\"454\"\u003eFocal length 17–28 mm\u003c\/strong\u003e : ideal for landscapes, architecture, interiors and immersive photos.\u003cbr data-start=\"523\" data-end=\"526\"\u003e \u003cstrong data-start=\"526\" data-end=\"555\"\u003eConstant f\/2.8 aperture\u003c\/strong\u003e : excellent light management, pleasing bokeh for a wide-angle lens. \u003cbr data-start=\"627\" data-end=\"630\"\u003e\u003cstrong data-start=\"630\" data-end=\"641\"\u003eS series\u003c\/strong\u003e : high optical quality — uniform sharpness, well-controlled distortion.\u003cbr data-start=\"713\" data-end=\"716\"\u003e \u003cstrong data-start=\"716\" data-end=\"750\"\u003eFast and silent autofocus\u003c\/strong\u003e : ideal for smooth photos and videos.\u003cbr data-start=\"792\" data-end=\"795\"\u003e \u003cstrong data-start=\"795\" data-end=\"822\"\u003eCompact and lightweight\u003c\/strong\u003e : perfect for travel and extended outings.\u003cbr data-start=\"874\" data-end=\"877\"\u003e \u003cstrong data-start=\"877\" data-end=\"901\"\u003eRobust construction\u003c\/strong\u003e : reliable, durable, suitable for various conditions.\u003cbr data-start=\"952\" data-end=\"955\"\u003e \u003cstrong data-start=\"955\" data-end=\"978\"\u003eOptimized Z mount\u003c\/strong\u003e : consistent performance on high-resolution sensors.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1037\" data-end=\"1078\"\u003e Designed for creators on the move\u003c\/h3\u003e\n\n\u003cp data-start=\"1079\" data-end=\"1248\"\u003e A bright, easy-to-carry wide-angle zoom lens, ideal for photographers and videographers who want to cover wide scenes with a lightweight yet powerful lens.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1250\" data-end=\"1266\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1267\" data-end=\"1405\"\u003e Landscape, nature, mountain\u003cbr data-start=\"1292\" data-end=\"1295\"\u003e Architecture, interior, urban\u003cbr data-start=\"1326\" data-end=\"1329\"\u003e Travel, reportage, vlog\u003cbr data-start=\"1352\" data-end=\"1355\"\u003e Creators looking for a compact f\/2.8 wide-angle lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1407\" data-end=\"1439\"\u003e Why buy from us?\u003c\/h3\u003e\n\n \u003cp data-start=\"1440\" data-end=\"1580\"\u003eNikon Switzerland 3-year warranty\u003cbr data-start=\"1467\" data-end=\"1470\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1522\" data-end=\"1525\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1582\" data-end=\"1648\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210014290258,"sku":"137977|||","price":897.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_137977_1.jpg?v=1765028084"},{"product_id":"137747","title":"Nikkor Z 400mm f4.5 VR S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 400mm f\/4.5 VR S – Lightweight \u0026amp; Pro Performance Telephoto Lens\u003c\/h4\u003e\n\n\u003cp data-start=\"182\" data-end=\"410\"\u003e The Nikkor Z 400mm f\/4.5 VR S is a remarkably compact and lightweight long-range telephoto lens. Ideal for wildlife, sports, and outdoor action photography, it combines range, portability, and professional optical quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"412\" data-end=\"430\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"431\" data-end=\"1064\"\u003e \u003cstrong data-start=\"431\" data-end=\"448\"\u003e400mm focal length\u003c\/strong\u003e : perfect for wildlife, birds, sports and distant subjects.\u003cbr data-start=\"506\" data-end=\"509\"\u003e \u003cstrong data-start=\"509\" data-end=\"538\"\u003eBright f\/4.5 aperture\u003c\/strong\u003e : very good light management and pleasing bokeh.\u003cbr data-start=\"592\" data-end=\"595\"\u003e \u003cstrong data-start=\"595\" data-end=\"618\"\u003eS-Line construction\u003c\/strong\u003e : high sharpness, minimized aberrations, professional finish. \u003cbr data-start=\"678\" data-end=\"681\"\u003e\u003cstrong data-start=\"681\" data-end=\"713\"\u003eHigh-performance VR stabilization\u003c\/strong\u003e : sharp handheld photos, even at long focal lengths.\u003cbr data-start=\"766\" data-end=\"769\"\u003e \u003cstrong data-start=\"769\" data-end=\"801\"\u003eVery lightweight for its category\u003c\/strong\u003e : ideal for hiking and extended wildlife outings.\u003cbr data-start=\"866\" data-end=\"869\"\u003e \u003cstrong data-start=\"869\" data-end=\"903\"\u003eFast and silent autofocus\u003c\/strong\u003e : excellent tracking of moving subjects in photos and videos.\u003cbr data-start=\"959\" data-end=\"962\"\u003e \u003cstrong data-start=\"962\" data-end=\"1000\"\u003eZ teleconverter compatibility\u003c\/strong\u003e : extended range up to 560 mm (TC 1.4x) or 800 mm (TC 2.0x).\u003c\/p\u003e\n\n\u003ch3 data-start=\"1066\" data-end=\"1105\"\u003e Designed for mobile photographers\u003c\/h3\u003e\n\n\u003cp data-start=\"1106\" data-end=\"1229\"\u003e A super compact telephoto lens, designed for those who want to reach far while remaining light and fast in the field.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1231\" data-end=\"1247\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1248\" data-end=\"1421\"\u003e Wildlife, ornithology, animals in motion\u003cbr data-start=\"1289\" data-end=\"1292\"\u003e Sport, aviation, action\u003cbr data-start=\"1315\" data-end=\"1318\"\u003e Safaris, trips, mountain hiking\u003cbr data-start=\"1357\" data-end=\"1360\"\u003e Creators looking for a lightweight and versatile long focal length lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1423\" data-end=\"1455\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1456\" data-end=\"1596\"\u003e Nikon Switzerland 3-year warranty \u003cbr data-start=\"1483\" data-end=\"1486\"\u003eProfessional after-sales service in our stores\u003cbr data-start=\"1538\" data-end=\"1541\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1598\" data-end=\"1664\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210014617938,"sku":"137747|||","price":2597.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_137747_1.jpg?v=1765027826"},{"product_id":"137500","title":"Nikkor Z 800mm f\/6.3 VR S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 800mm f\/6.3 VR S – Ultra-Long Range \u0026amp; High Performance Super Telephoto Lens\u003c\/h4\u003e\n\n\u003cp data-start=\"204\" data-end=\"541\"\u003e The Nikkor Z 800mm f\/6.3 VR S is a super telephoto lens from the professional S-Line range, designed to capture extremely distant subjects with exceptional sharpness. Lightweight for its class, high-performing, and stabilized, it's a perfect tool for wildlife, sports, aviation, and all long-distance action scenes.\u003c\/p\u003e\n\n\u003ch3 data-start=\"543\" data-end=\"561\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"562\" data-end=\"1367\"\u003e \u003cstrong data-start=\"562\" data-end=\"579\"\u003e800mm focal length\u003c\/strong\u003e : immense range — ideal for birds, wildlife, sports and aviation.\u003cbr data-start=\"655\" data-end=\"658\"\u003e \u003cstrong data-start=\"658\" data-end=\"677\"\u003ef\/6.3 aperture\u003c\/strong\u003e : good balance between brightness, weight and full-frame performance. \u003cbr data-start=\"749\" data-end=\"752\"\u003e\u003cstrong data-start=\"752\" data-end=\"763\"\u003eS series\u003c\/strong\u003e : very high level of sharpness, extremely well controlled aberrations and distortion.\u003cbr data-start=\"847\" data-end=\"850\"\u003e \u003cstrong data-start=\"850\" data-end=\"879\"\u003eIntegrated VR stabilization\u003c\/strong\u003e : sharp handheld photos, effective reduction of camera shake.\u003cbr data-start=\"946\" data-end=\"949\"\u003e \u003cstrong data-start=\"949\" data-end=\"983\"\u003eFast and silent autofocus\u003c\/strong\u003e : excellent tracking of moving subjects, perfect for photo and video.\u003cbr data-start=\"1050\" data-end=\"1053\"\u003e \u003cstrong data-start=\"1053\" data-end=\"1092\"\u003ePremium \u0026amp; tropicalized construction\u003c\/strong\u003e : designed for the terrain, travel and harsh conditions.\u003cbr data-start=\"1159\" data-end=\"1162\"\u003e \u003cstrong data-start=\"1162\" data-end=\"1180\"\u003eOptimized weight\u003c\/strong\u003e : lighter than a classic 800 mm — increased maneuverability for the active wildlife photographer.\u003cbr data-start=\"1261\" data-end=\"1264\"\u003e \u003cstrong data-start=\"1264\" data-end=\"1302\"\u003eZ teleconverter compatibility\u003c\/strong\u003e : extended range up to 1120 mm (TC 1.4x) or 1600 mm (TC 2.0x).\u003c\/p\u003e\n\n\u003ch3 data-start=\"1369\" data-end=\"1409\"\u003e Designed for action photographers\u003c\/h3\u003e\n\n \u003cp data-start=\"1410\" data-end=\"1561\"\u003eAn exceptional tool for capturing wildlife, sporting scenes and any hard-to-approach subject, with professional image quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1563\" data-end=\"1579\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1580\" data-end=\"1717\"\u003e Ornithology \u0026amp; Wildlife\u003cbr data-start=\"1604\" data-end=\"1607\"\u003e Sport \u0026amp; Aviation\u003cbr data-start=\"1623\" data-end=\"1626\"\u003e Safari, nature, distant landscapes\u003cbr data-start=\"1660\" data-end=\"1663\"\u003e Photographers seeking the ultimate, uncompromising reach\u003c\/p\u003e\n\n\u003ch3 data-start=\"1719\" data-end=\"1751\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1752\" data-end=\"1892\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1779\" data-end=\"1782\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1834\" data-end=\"1837\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1894\" data-end=\"1960\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210015404370,"sku":"137500|||","price":4997.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_137500_1.jpg?v=1765027686"},{"product_id":"137296","title":"Nikkor Z 400mm f\/2.8 S TC Swiss guaranteed","description":"\u003ch4 data-end=\"200\" data-start=\"134\" style=\"text-align: left;\"\u003e Nikkor Z 400mm f\/2.8 S TC – Ultra-Pro Telephoto Lens \u0026amp; Exceptional Quality\u003c\/h4\u003e\n\n\u003cp data-end=\"512\" data-start=\"172\"\u003e The Nikkor Z 400mm f\/2.8 S TC is a top-of-the-line professional telephoto lens designed for demanding photographers, whether shooting sports, wildlife, action, or scenes requiring a wide aperture and maximum optical performance. It combines a long reach, remarkable brightness, and professional rendering for exceptional images.\u003c\/p\u003e\n\n\u003ch3 data-end=\"532\" data-start=\"514\"\u003e Key features:\u003c\/h3\u003e\n\n \u003cp data-end=\"1363\" data-start=\"533\"\u003e\u003cstrong data-end=\"550\" data-start=\"533\"\u003e400mm focal length\u003c\/strong\u003e : ideal range for distant subjects — sport, fauna, wildlife, aviation, etc.\u003cbr data-end=\"631\" data-start=\"628\"\u003e \u003cstrong data-end=\"650\" data-start=\"631\"\u003ef\/2.8 aperture\u003c\/strong\u003e : superb bokeh, very shallow depth of field, excellent light management — ideal in low light or indoors.\u003cbr data-end=\"780\" data-start=\"777\"\u003e \u003cstrong data-end=\"814\" data-start=\"780\"\u003eS Series (professional level)\u003c\/strong\u003e : exceptional sharpness, high contrast, faithful color rendering and controlled aberrations.\u003cbr data-end=\"909\" data-start=\"906\"\u003e \u003cstrong data-end=\"943\" data-start=\"909\"\u003eIntegrated TC (teleconverter)\u003c\/strong\u003e : if so, it is possible to increase the range without sacrificing quality.\u003cbr data-end=\"1026\" data-start=\"1023\"\u003e \u003cstrong data-end=\"1068\" data-start=\"1026\"\u003eFast, accurate and silent autofocus\u003c\/strong\u003e : ideal for moving subjects, animals, action, video.\u003cbr data-end=\"1129\" data-start=\"1126\"\u003e \u003cstrong data-end=\"1169\" data-start=\"1129\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : designed for intensive use, outdoor use, demanding conditions. \u003cbr data-end=\"1243\" data-start=\"1240\"\u003e\u003cstrong data-end=\"1305\" data-start=\"1243\"\u003eOptimal performance on modern Nikon Z full-frame hybrid cameras\u003c\/strong\u003e : maximum image quality on high-resolution sensors.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1421\" data-start=\"1365\"\u003e Designed for professionals and the most demanding uses.\u003c\/h3\u003e\n\n\u003cp data-end=\"1620\" data-start=\"1422\"\u003e A lens designed for high-end reportage, wildlife, sporting events, animal photography, stage photography or any use requiring long reach and absolute professional rendering.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1638\" data-start=\"1622\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-end=\"1788\" data-start=\"1639\"\u003e Sport, action, competition\u003cbr data-end=\"1668\" data-start=\"1665\"\u003e Wildlife, fauna, wild animals\u003cbr data-end=\"1704\" data-start=\"1701\"\u003e Aviation, events, shows\u003cbr data-end=\"1739\" data-start=\"1736\"\u003e Professional photographers, reportage, journalism, nature\u003c\/p\u003e\n\n\u003ch3 data-end=\"1822\" data-start=\"1790\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-end=\"1963\" data-start=\"1823\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-end=\"1853\" data-start=\"1850\"\u003e Professional after-sales service in our stores\u003cbr data-end=\"1908\" data-start=\"1905\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-end=\"2031\" data-start=\"1965\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210015633746,"sku":"137296|||","price":12999.0,"currency_code":"CHF","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_137296_1.jpg?v=1765027604"},{"product_id":"137000","title":"Nikkor Z 28-75mm f\/2.8 Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 28-75mm f\/2.8 – Bright \u0026amp; Versatile Zoom\u003c\/h4\u003e\n\n \u003cp data-start=\"141\" data-end=\"386\"\u003eThe Nikkor Z 28-75mm f\/2.8 is a versatile zoom lens offering a wide, constant aperture in a compact and affordable format. Ideal for portraits, travel, reportage, and video, it allows you to work creatively in low light.\u003c\/p\u003e\n\n\u003ch3 data-start=\"388\" data-end=\"406\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"407\" data-end=\"961\"\u003e \u003cstrong data-start=\"407\" data-end=\"436\"\u003eConstant aperture f\/2.8\u003c\/strong\u003e : controlled depth of field, excellent low-light performance.\u003cbr data-start=\"508\" data-end=\"511\"\u003e \u003cstrong data-start=\"511\" data-end=\"536\"\u003eFocal length 28–75 mm\u003c\/strong\u003e : from moderate wide-angle to short telephoto — perfect for everyday use and creative work.\u003cbr data-start=\"617\" data-end=\"620\"\u003e \u003cstrong data-start=\"620\" data-end=\"654\"\u003eFast and silent autofocus\u003c\/strong\u003e : suitable for light action photos and video.\u003cbr data-start=\"705\" data-end=\"708\"\u003e \u003cstrong data-start=\"708\" data-end=\"742\"\u003eCarefully constructed and lightweight\u003c\/strong\u003e : practical for travel or for mobile creators.\u003cbr data-start=\"794\" data-end=\"797\"\u003e \u003cstrong data-start=\"797\" data-end=\"835\"\u003eExcellent performance\/price ratio\u003c\/strong\u003e : a more accessible alternative to professional f\/2.8 zooms. \u003cbr data-start=\"886\" data-end=\"889\"\u003e\u003cstrong data-start=\"889\" data-end=\"902\"\u003eZ mount\u003c\/strong\u003e : optimized for the latest generation of Nikon mirrorless cameras.\u003c\/p\u003e\n\n\u003ch3 data-start=\"963\" data-end=\"1036\"\u003e Designed for creators looking for an affordable bright zoom\u003c\/h3\u003e\n\n\u003cp data-start=\"1037\" data-end=\"1173\"\u003e A lens that covers most situations — from portraits to landscapes — with modern image quality and a cinematic look.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1175\" data-end=\"1191\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1192\" data-end=\"1349\"\u003e Portraits, lifestyle, family\u003cbr data-start=\"1221\" data-end=\"1224\"\u003e Travel, reportage, street photography\u003cbr data-start=\"1255\" data-end=\"1258\"\u003e Content creators and lightweight video\u003cbr data-start=\"1294\" data-end=\"1297\"\u003e Photographers looking for a versatile, bright zoom lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1351\" data-end=\"1383\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1384\" data-end=\"1524\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1411\" data-end=\"1414\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1466\" data-end=\"1469\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1526\" data-end=\"1592\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210127831378,"sku":"137000|||","price":747.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_ab_137000_1_28-75mm.jpg?v=1765027496"},{"product_id":"136765","title":"Nikkor Z 100-400mm f\/4.5-5.6 VR S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 100-400mm f\/4.5-5.6 VR S – Pro \u0026amp; Versatile Super Telezoom\u003c\/h4\u003e\n\n \u003cp data-start=\"165\" data-end=\"432\"\u003eThe Nikkor Z 100-400mm f\/4.5-5.6 VR S is a professional super telephoto zoom lens designed to capture distant subjects with exceptional sharpness. Perfect for wildlife, sports, aviation, or remote reporting, it combines reach, lightness, and high performance.\u003c\/p\u003e\n\n\u003ch3 data-start=\"434\" data-end=\"452\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"453\" data-end=\"1136\"\u003e \u003cstrong data-start=\"453\" data-end=\"480\"\u003eFocal length 100–400 mm\u003c\/strong\u003e : ideal for wildlife, sports, events and distant landscapes.\u003cbr data-start=\"558\" data-end=\"561\"\u003e \u003cstrong data-start=\"561\" data-end=\"594\"\u003eS series (Nikon's high-end)\u003c\/strong\u003e : remarkable sharpness, aberrations and distortion very well controlled.\u003cbr data-start=\"663\" data-end=\"666\"\u003e \u003cstrong data-start=\"666\" data-end=\"695\"\u003eIntegrated VR stabilization\u003c\/strong\u003e : stable handheld photos even with a telephoto lens.\u003cbr data-start=\"747\" data-end=\"750\"\u003e \u003cstrong data-start=\"750\" data-end=\"784\"\u003eFast and silent autofocus\u003c\/strong\u003e : excellent tracking of moving subjects, perfect for photo and video.\u003cbr data-start=\"851\" data-end=\"854\"\u003e \u003cstrong data-start=\"854\" data-end=\"893\"\u003eRobust \u0026amp; tropicalized construction\u003c\/strong\u003e : ready for demanding field conditions. \u003cbr data-start=\"944\" data-end=\"947\"\u003e\u003cstrong data-start=\"947\" data-end=\"965\"\u003eOptimized weight\u003c\/strong\u003e : easily transportable for hiking or photo trips.\u003cbr data-start=\"1032\" data-end=\"1035\"\u003e \u003cstrong data-start=\"1035\" data-end=\"1073\"\u003eZ teleconverter compatibility\u003c\/strong\u003e : extended range up to 560 mm or 800 mm depending on the TC used.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1138\" data-end=\"1178\"\u003e Designed for action photographers\u003c\/h3\u003e\n\n\u003cp data-start=\"1179\" data-end=\"1302\"\u003e Designed to capture movement, distance and hard-to-reach scenes with top-of-the-range image quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1304\" data-end=\"1320\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1321\" data-end=\"1479\"\u003e Wildlife, ornithology, animals in motion\u003cbr data-start=\"1362\" data-end=\"1365\"\u003e Sport, action, aviation\u003cbr data-start=\"1388\" data-end=\"1391\"\u003e Distant landscapes, mountains, safari\u003cbr data-start=\"1427\" data-end=\"1430\"\u003e Videographers looking for a versatile telephoto zoom lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1481\" data-end=\"1513\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1514\" data-end=\"1654\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1541\" data-end=\"1544\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1596\" data-end=\"1599\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1656\" data-end=\"1722\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210128978258,"sku":"136765|||","price":2325.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_136765_1_100-400.jpg?v=1765027345"},{"product_id":"136137","title":"Nikkor Z MC 105mm f\/2.8 VR S Macro Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z MC 105mm f\/2.8 VR S – Professional Macro \u0026amp; Exceptional Detail\u003c\/h4\u003e\n\n \u003cp data-start=\"208\" data-end=\"493\"\u003eThe Nikkor Z MC 105mm f\/2.8 VR S is a high-end macro lens designed to capture the finest details with remarkable precision. Perfect for macro, product, nature, and creative portrait photography, it combines extreme sharpness, silky bokeh, and effective image stabilization.\u003c\/p\u003e\n\n\u003ch3 data-start=\"495\" data-end=\"513\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"514\" data-end=\"1154\"\u003e \u003cstrong data-start=\"514\" data-end=\"535\"\u003eMacro ratio 1:1\u003c\/strong\u003e : actual size reproduction — ideal for insects, flowers, textures, precious objects.\u003cbr data-start=\"624\" data-end=\"627\"\u003e \u003cstrong data-start=\"627\" data-end=\"644\"\u003e105mm focal length\u003c\/strong\u003e : long working distance for the comfort and safety of the subject.\u003cbr data-start=\"714\" data-end=\"717\"\u003e \u003cstrong data-start=\"717\" data-end=\"728\"\u003eS Series\u003c\/strong\u003e : exceptional resolution, high contrast and natural color rendering.\u003cbr data-start=\"804\" data-end=\"807\"\u003e \u003cstrong data-start=\"807\" data-end=\"826\"\u003ef\/2.8 aperture\u003c\/strong\u003e : superb bokeh and excellent light management.\u003cbr data-start=\"879\" data-end=\"882\"\u003e \u003cstrong data-start=\"882\" data-end=\"911\"\u003eIntegrated VR stabilization\u003c\/strong\u003e : sharper handheld macro photos, reduced motion blur. \u003cbr data-start=\"980\" data-end=\"983\"\u003e\u003cstrong data-start=\"983\" data-end=\"1017\"\u003ePrecise and silent autofocus\u003c\/strong\u003e : perfect for both macro and portrait photography.\u003cbr data-start=\"1065\" data-end=\"1068\"\u003e \u003cstrong data-start=\"1068\" data-end=\"1097\"\u003eTropicalized construction\u003c\/strong\u003e : durable and adapted to the terrain, even in bad weather.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1156\" data-end=\"1206\"\u003e Designed for creators with an eye for detail\u003c\/h3\u003e\n\n\u003cp data-start=\"1207\" data-end=\"1330\"\u003e A pro macro lens that also excels in portraiture, offering sharp, precise images with a soft and aesthetic bokeh.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1332\" data-end=\"1348\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1349\" data-end=\"1486\"\u003e Macro — nature, textures, jewelry, product\u003cbr data-start=\"1390\" data-end=\"1393\"\u003e Creative portrait and lifestyle\u003cbr data-start=\"1422\" data-end=\"1425\"\u003e Food photography and packshots\u003cbr data-start=\"1452\" data-end=\"1455\"\u003e Macro video \u0026amp; narrative details\u003c\/p\u003e\n\n\u003ch3 data-start=\"1488\" data-end=\"1520\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1521\" data-end=\"1661\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1548\" data-end=\"1551\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1603\" data-end=\"1606\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1663\" data-end=\"1729\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210130452818,"sku":"136137|||","price":698.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_136137_1.jpg?v=1765027259"},{"product_id":"135354","title":"Nikkor Z 14-24mm f\/2.8 S Swiss guaranteed ","description":"\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"7e82cd09-0ae3-4406-8d78-405cdb6d129d\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" data-message-model-slug=\"gpt-5-1\"\u003e\n\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\n\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 14-24mm f\/2.8 S – Pro \u0026amp; High Performance Ultra Wide Angle\u003c\/h4\u003e\n\n \u003cp data-start=\"166\" data-end=\"415\"\u003eThe Nikkor Z 14-24mm f\/2.8 S is a professional ultra-wide-angle zoom lens from the S-Line range, designed to deliver exceptional sharpness and light control. Perfect for landscapes, architecture, astrophotography, and immersive video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"417\" data-end=\"435\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"436\" data-end=\"1113\"\u003e \u003cstrong data-start=\"436\" data-end=\"473\"\u003eUltra-wide 14–24 mm focal range\u003c\/strong\u003e : ideal for spectacular landscapes, interiors, architecture and urban scenes.\u003cbr data-start=\"555\" data-end=\"558\"\u003e \u003cstrong data-start=\"558\" data-end=\"587\"\u003eConstant f\/2.8 aperture\u003c\/strong\u003e : excellent brightness and controlled depth of field even in low light.\u003cbr data-start=\"667\" data-end=\"670\"\u003e \u003cstrong data-start=\"670\" data-end=\"681\"\u003eS Series\u003c\/strong\u003e : High-level optical quality — extreme sharpness, minimal distortion and natural rendering across the entire image.\u003cbr data-start=\"789\" data-end=\"792\"\u003e \u003cstrong data-start=\"792\" data-end=\"826\"\u003eFast and silent autofocus\u003c\/strong\u003e : perfect for demanding creators, in both photo and video. \u003cbr data-start=\"891\" data-end=\"894\"\u003e\u003cstrong data-start=\"894\" data-end=\"933\"\u003eRobust \u0026amp; tropicalized construction\u003c\/strong\u003e : suitable for demanding field conditions and professional work.\u003cbr data-start=\"1008\" data-end=\"1011\"\u003e \u003cstrong data-start=\"1011\" data-end=\"1053\"\u003eFront\/rear ND filter compatibility\u003c\/strong\u003e : Pro wide-angle optimized for photo and video creation.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1115\" data-end=\"1156\"\u003e Designed for ambitious photographers\u003c\/h3\u003e\n\n\u003cp data-start=\"1157\" data-end=\"1323\"\u003e An essential lens for landscape, architecture, and immersive creation enthusiasts. An ultra-wide-angle lens that combines quality, performance, and mobility.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1325\" data-end=\"1341\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1342\" data-end=\"1495\"\u003e Landscape, mountain, nature\u003cbr data-start=\"1367\" data-end=\"1370\"\u003e Architecture, urban, interior\u003cbr data-start=\"1401\" data-end=\"1404\"\u003e Astrophotography, starry sky\u003cbr data-start=\"1434\" data-end=\"1437\"\u003e Videographers looking for a bright and professional ultra-wide-angle lens\u003c\/p\u003e\n\n\u003ch3 data-start=\"1497\" data-end=\"1529\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1530\" data-end=\"1670\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1557\" data-end=\"1560\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1612\" data-end=\"1615\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1672\" data-end=\"1738\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210130813266,"sku":"135354|||","price":1748.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_135354_1.jpg?v=1765027180"},{"product_id":"135351","title":"Nikkor Z 50mm f\/1.2 S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003eNikkor Z 50mm f\/1.2 S – Standard Pro Ultra Bright \u0026amp; Exceptional Bokeh\u003c\/h4\u003e\n\n\u003cp data-start=\"192\" data-end=\"430\"\u003e The Nikkor Z 50mm f\/1.2 S is a premium lens designed to deliver unparalleled image quality with exceptional sharpness and sumptuous bokeh. It's the perfect lens for creative portraiture, weddings, fashion, and high-end video.\u003c\/p\u003e\n\n\u003ch3 data-start=\"432\" data-end=\"450\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"451\" data-end=\"1098\"\u003e \u003cstrong data-start=\"451\" data-end=\"486\"\u003eUltra-bright f\/1.2 aperture\u003c\/strong\u003e : very shallow depth of field, superb subject separation, excellent in low light.\u003cbr data-start=\"579\" data-end=\"582\"\u003e \u003cstrong data-start=\"582\" data-end=\"610\"\u003eVersatile 50mm focal length\u003c\/strong\u003e : natural rendering, ideal for portraiture, reportage and professional video.\u003cbr data-start=\"684\" data-end=\"687\"\u003e \u003cstrong data-start=\"687\" data-end=\"698\"\u003eS Series\u003c\/strong\u003e : High-end optical performance — extreme sharpness and accurate color rendering.\u003cbr data-start=\"784\" data-end=\"787\"\u003e \u003cstrong data-start=\"787\" data-end=\"829\"\u003eFast, smooth and silent autofocus\u003c\/strong\u003e : perfect for video and tracking eyes\/moving subjects. \u003cbr data-start=\"893\" data-end=\"896\"\u003e\u003cstrong data-start=\"896\" data-end=\"936\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : designed to withstand demanding professional conditions.\u003cbr data-start=\"1002\" data-end=\"1005\"\u003e \u003cstrong data-start=\"1005\" data-end=\"1018\"\u003eZ mount\u003c\/strong\u003e : exploits the full potential of the new generation of Nikon full-frame cameras.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1100\" data-end=\"1146\"\u003e Designed for demanding professionals and creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1147\" data-end=\"1306\"\u003e An exceptional lens to produce images with a unique look: artistic portraits, emotions captured in natural light, high-end scenes of life.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1308\" data-end=\"1324\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1325\" data-end=\"1478\"\u003e High-end and lifestyle portraits\u003cbr data-start=\"1361\" data-end=\"1364\"\u003e Wedding, fashion, studio\u003cbr data-start=\"1385\" data-end=\"1388\"\u003e Reporting and professional content creation\u003cbr data-start=\"1424\" data-end=\"1427\"\u003e Photographers seeking a premium signature look\u003c\/p\u003e\n\n\u003ch3 data-start=\"1480\" data-end=\"1512\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1513\" data-end=\"1653\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1540\" data-end=\"1543\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1595\" data-end=\"1598\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1655\" data-end=\"1721\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210131599698,"sku":"135351|||","price":1888.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_135351_1.jpg?v=1765027087"},{"product_id":"134318","title":"Nikkor Z 20mm f\/1.8 FX S Swiss guaranteed","description":"\u003ch4 style=\"text-align: left;\" data-start=\"134\" data-end=\"200\"\u003e Nikkor Z 20mm f\/1.8 S – Ultra Wide-Angle, Bright \u0026amp; Creative\u003c\/h4\u003e\n\n \u003cp data-start=\"169\" data-end=\"442\"\u003eThe Nikkor Z 20mm f\/1.8 S is a premium ultra-wide-angle lens designed to capture immersive and detailed images. Ideal for landscapes, architecture, astrophotography, and indoor scenes, it combines a large aperture with excellent optical quality.\u003c\/p\u003e\n\n\u003ch3 data-start=\"444\" data-end=\"462\"\u003e Key features:\u003c\/h3\u003e\n\n\u003cp data-start=\"463\" data-end=\"1089\"\u003e \u003cstrong data-start=\"463\" data-end=\"479\"\u003e20mm focal length\u003c\/strong\u003e : very wide field of view, ideal for landscapes, starry skies, indoors and urban environments.\u003cbr data-start=\"570\" data-end=\"573\"\u003e \u003cstrong data-start=\"573\" data-end=\"602\"\u003eBright f\/1.8 aperture\u003c\/strong\u003e : superb light handling, pleasing bokeh for a wide-angle lens and low-light performance.\u003cbr data-start=\"704\" data-end=\"707\"\u003e \u003cstrong data-start=\"707\" data-end=\"718\"\u003eS Series\u003c\/strong\u003e : Professional image quality — uniform sharpness, minimized aberrations, natural rendering.\u003cbr data-start=\"809\" data-end=\"812\"\u003e \u003cstrong data-start=\"812\" data-end=\"846\"\u003eFast and silent autofocus\u003c\/strong\u003e : perfect for both photo and video, with discreet transitions. \u003cbr data-start=\"903\" data-end=\"906\"\u003e\u003cstrong data-start=\"906\" data-end=\"946\"\u003eRobust and tropicalized construction\u003c\/strong\u003e : reliable for travel and demanding conditions.\u003cbr data-start=\"998\" data-end=\"1001\"\u003e \u003cstrong data-start=\"1001\" data-end=\"1014\"\u003eZ-mount\u003c\/strong\u003e : designed to maximize resolution and light on modern sensors.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1091\" data-end=\"1129\"\u003e Designed for ambitious creators\u003c\/h3\u003e\n\n\u003cp data-start=\"1130\" data-end=\"1282\"\u003e A versatile ultra-wide-angle lens to fully express your creativity: starry skies, spectacular landscapes, dynamic cities and cramped interiors.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1284\" data-end=\"1300\"\u003e Ideal for:\u003c\/h3\u003e\n\n\u003cp data-start=\"1301\" data-end=\"1421\"\u003e Landscapes, nature, mountains\u003cbr data-start=\"1327\" data-end=\"1330\"\u003e Astrophotography and the night\u003cbr data-start=\"1355\" data-end=\"1358\"\u003e Architecture, urban, interior\u003cbr data-start=\"1389\" data-end=\"1392\"\u003e Travel, vlog, immersive video\u003c\/p\u003e\n\n\u003ch3 data-start=\"1423\" data-end=\"1455\"\u003e Why buy from us?\u003c\/h3\u003e\n\n\u003cp data-start=\"1456\" data-end=\"1596\"\u003e Nikon Switzerland 3-year warranty\u003cbr data-start=\"1483\" data-end=\"1486\"\u003e Professional after-sales service in our stores\u003cbr data-start=\"1538\" data-end=\"1541\"\u003e Free in-store pickup and personalized advice\u003c\/p\u003e\n\n\u003cp data-start=\"1598\" data-end=\"1664\"\u003e 📸 Order online and enjoy in-store support.\u003c\/p\u003e","brand":"Nikon","offers":[{"title":"Default Title","offer_id":52210131894610,"sku":"134318|||","price":948.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/files\/imgi_52_AB_134318_1.jpg?v=1765026995"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/9883\/1954\/collections\/hunter-moranville-RUJUmtwY27k-unsplash.jpg?v=1755376191","url":"https:\/\/photoriviera.ch\/en\/collections\/objectifs.oembed?page=5","provider":"Photo Riviera \u0026 Photo Grancy","version":"1.0","type":"link"}